Regional Marketing Manager

**Regional Marketing Manager: South East Asia (Singapore, Vietnam, Indonesia and the Philippines) - Role Brief
The Executive Centre is a global, premium flexible office provider with 200+ centres across 33 major cities in Greater China, Southeast Asia, North Asia, India, Sri Lanka, Australia and the Middle East.

Since the company’s founding in 1994, The Executive Centre’s stellar ‘business class’ service and unparalleled member satisfaction has allowed their business to grow predominantly through word-of-mouth. From banking and hedge funds to tech and consumer industries, The Executive Centre has empowered the likes of Facebook, Google, Louis Vuitton, Prada, Nike, HSBC, Deutsche Bank and many more to smoothly scale their businesses into new markets.

The Executive Centre has recently launched a new global marketing initiative, and the Global Marketing Director is building a best-in-class marketing team from the ground-up to further develop this vision and help to drive this exciting new business change.

- They will thrive in a **_start-up _**environment as they will be the regional extension of the Global Marketing Team and will be responsible for enforcing TEC’s brand vision planning and execution.
- They will be **_proactive _**, a self-starter, and hungry to try new things, as well as eager to develop region-specific initiatives that will extend The Executive Centre’s reach and regional visibility.

**A seasoned marketer with a strategic mind **. They will be able to extend the word-of-mouth strategy that has successfully driven The Executive Centre’s growth to date more effectively into the brand’s digital channels, and better service their audience’s digital behaviours. They will develop and implement **_new marketing initiatives _**to showcase this new vision.
- They will be responsible for **_managing relationships with The Executive Centre’s regional media partners _**, liaising with the Global team to ensure that the content is up to date and in line with global strategies.
- They will be adept at **_project management _**, as they will lead the adaptation and implementation of Global initiatives and various marketing strategies SEA.
- They will be responsible for adapting The Executive Centre’s **global **_paid media strategy so that it more effectively serves these markets, _**as well as provide regular reporting on ROI, so an understanding of region-specific SEO/SEM channels is important.
- They will **_communicate confidently with The Executive Centre’s Community team and regional Business Development teams _**, ensuring that both internal and external messaging is consistent
- They will **_work closely with The Executive Centre’s Marketing Operations and Content verticals to _**extend TEC’s community through regional representation, generating new leads and driving revenue through meeting room bookings.

**A producer **. They will **_manage multiple workflows _**and work collaboratively with both HQ and local teams by **_driving marketing strategy and timelines _**. The ability to **_project manage _**all strategic operations will be a key asset to success in this role.
- They will be able to work collaboratively with The Executive Centre’s Global Marketing Director to **_manage and track ROI for all marketing activities. _**:

- They will be an excellent executioner - setting realistic timelines and ensuring that all projects are completed as expected.
- They will be a superb communicator, able to translate TEC’s global strategy into regionalized languages as well as act as a liaison between the local agencies and HQ.
- They will support all translations into Korean to fuel our global website and localized marketing content.

**Start Date**:Immediate

**Years of Experience**: 3-5 years preferably in an in-house marketing manager role or digital role at an agency

**Language proficiency in English is required; a secondary regional language and/or Mandarin is preferred
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