Saas Product Marketing Manager

1 week ago

Singapore GATEWAY SEARCH PTE. LTD. Full time

**Responsibilities**:

- Collaborate with sales, presales, and customer success teams to develop compelling positioning, messaging, and storylines in the APAC market, both online and offline, informed by customer insights.
- Develop a range of marketing assets, including pitch decks, product demos, videos, websites, and webinar/event content, to support online and offline marketing efforts.
- Manage events content, including developing speeches and pitch decks for senior leadership's speaking engagements at offline events.
- Communicate customer requirements and provide input to product management on product enhancements and future roadmap, considering both online and offline marketing needs.
- Conduct market and competitive intelligence analysis to stay updated on industry trends and act as a thought leader and expert in both online and offline marketing arenas.
- Distill product selling points and translate features into customer language, both online and offline, to effectively convey value propositions.

**Requirements**:

- Possess 3-5 years of experience in product marketing/SaaS marketing with a focus on both online and offline marketing strategies.
- Demonstrated experience in crafting compelling positioning and messaging for both online and offline marketing channels.
- Proficient in using Ahrefs, HubSpot, Google Analytics, Google Tag Manager, Photoshop, and Canva.
- Skilled in event management and conducting thorough post-event analysis.
- Strong communication skills, both written and verbal, to effectively convey messages across online and offline platforms.
- Ability to create a diverse range of marketing assets, including online materials such as websites, videos, and social posts, as well as offline materials like pitch decks and event content.
- Exceptional organizational skills and the ability to manage multiple projects effectively in both online and offline marketing realms.
- Experience working on a global team would be a plus, considering the global nature of online marketing efforts.
- Strong entrepreneurship and start-up mindset to generate innovative marketing ideas and execute them swiftly, both online and offline.

**To Apply
All Applications will be treated will with strictest confidence.

Samuel Tse

Senior Consultant - Technology

Gateway Search

DID:+65 6727 6129

EA Licence No: 19C9807 | Registration No: R1223789

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