Consumer Intelligence Executive

3 days ago

Tampines, Singapore Nestlé USA Full time $80,000 - $120,000 per year

Position Snapshot

Location: Changi Business Park, Singapore

Company: Nestlé Singapore

Type of contract: Temporary

Position Summary

Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. As a Consumer Intelligence Executive, you will identify opportunties, execute research projects and close knowledge gaps. Your responsibilities will include curating thought leadership pieces quarterly on relevant business topics within the F&B industry to further understand market potential and organize consumer immersions, moderate discussions independently, crystalize insights and ensure consumer-centricity is at the heart of the business.

A day in the life of a Consumer Intelligence Executive…

  • Manage and lead Brand Health Trackers (end-to-end from questionnaire design to reporting) for core categories.
  • Work collaboratively with business teams on interpretation of research results & translating into actionable insights.
  • Conducting corridor tests internally to validate hypotheses & help teams make agile business decisions
  • Synthesize data from different sources (eg. Existing data points, past research studies, secondary research, articles & whitepapers from agency partners) to form insights & recommendations
  • Familiar with data & research methodologies from Kantar & Nielsen
  • To keep business teams inspired on consumer trends, innovations, industry hot topics

What will make you successful:

  • Good market research knowledge (research design, methodology, questionnaire design), sound analytical thinking, presentation and facilitation skills.
  • Relevant research experience from either agency or in-house
  • Background in FMCG preferred
  • A team player with good people and communication skills.
  • 2-3 years of market research working experience. Combination of brand management / trade marketing and market research experience
  • Bachelor's Degree (majoring in Business, Statistics, Mathematics, Economics, Psychology is preferred).
  • Excellent operational skills, has experience in project management

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