Marketing & Communications Manager

2 weeks ago

Central Region, Singapore HOUSE OF 28 Full time $80,000 - $120,000 per year
  • Responsible for the ideation, development and implementation of marketing initiatives and tactical campaigns to strengthen branding and drive revenue for House of 28.
  • Lead the planning and execution of marketing campaigns
  • Lead cross-functional teams to review business needs to identify gaps and opportunities for establishing, planning and execution of marketing and promotional activities
  • Leverage collaborations with external business partners to enhance marketing outreach
  • Ensure adherence to corporate guidelines and consistent brand articulation
  • Craft and proofread content for marketing communications efforts
  • Analyse and continuously improve the effectiveness of marketing initiatives through tracking of Key Performance Indicators (KPIs), e.g. Returns-on-Investment (ROI), sales growth, website traffic, social media engagement, consumer insights
  • Leverage digital marketing tools and strategies (SEO, SEM, social media, email marketing) to enhance brand visibility and generate qualified leads.

Requirements:

  • Bachelor in Marketing Communication, Sales & Marketing or equivalent
  • Minimum of 4 years of progressive marketing experience, with a demonstrable focus on project management and event execution.
  • Proven success in organizing and managing community events
  • Exceptional organizational skills and meticulous attention to detail.
  • Excellent verbal and written communication skills in English.

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