Senior Marketing Executive
1 week ago
Key Responsibilities
- Develop and execute integrated marketing campaigns (digital, retail, and events) to drive brand awareness and sales.
- Manage social media channels (IG, TikTok, FB, etc.), content calendars, and community engagement.
- Plan and coordinate promotional activities, trade shows, and partnerships with retailers/distributors.
- Lead e-commerce marketing initiatives across platforms such as Lazada, Shopee, TikTok Shop, and the brand website (WooCommerce):
- Set up, manage, and optimize online store listings, product content, and campaigns.
- Monitor performance metrics (traffic, CTR, conversion, ROI) and prepare regular reports.
- Work closely with distributors, sales, to ensure consistent brand execution online and offline.
- Collaborate with influencers, KOLs for brand exposure.
- Track market trends and competitor activity to identify growth opportunities.
Job Type: Full-time
Pay: $3, $4,889.90 per month
Education:
- Local Polytechnic Diploma (Preferred)
Experience:
- E-commerce: 3 years (Preferred)
Work Location: In person
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