
Catering Sales Manager
1 day ago
Key Responsibilities:
- Identify and pursue new catering sales opportunities through cold calls, networking, and site visits.
- Respond promptly to catering inquiries and prepare detailed proposals and quotations tailored to client requirements.
- Develop and maintain strong relationships with corporate clients, event planners, wedding organizers, and venue partners.
- Conduct site inspections and client meetings to finalize event details and logistics.
- Collaborate with culinary, operations, and service teams to ensure accurate execution of events.
- Maintain an updated database of leads, bookings, and client preferences using CRM software.
- Meet or exceed monthly and annual sales targets and revenue goals.
- Coordinate with marketing to develop promotional materials and campaigns for catering services.
- Monitor industry trends, competitor activities, and market demand to adjust sales strategies accordingly.
- Attend networking events, trade shows, and exhibitions to promote catering services.
- Diploma or degree in Hospitality, Business Administration, or related field.
- Minimum 3-5 years of experience in catering sales, banquet sales, or hospitality sales.
- Proven track record of achieving sales targets in the catering or F&B industry.
- Excellent written and verbal communication skills.
- Strong interpersonal, negotiation, and organizational abilities.
- Proficient in Microsoft Office and CRM tools (e.g., Salesforce, Event Temple, or equivalent).
- Ability to manage multiple clients and events simultaneously under tight deadlines.
- Flexibility to work evenings, weekends, and holidays when required.
- Monthly and annual catering sales revenue
- Client acquisition and repeat business rate
- Event satisfaction and client feedback
- Lead conversion ratio
- Number of proposals sent vs. confirmed bookings
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