General Manager

6 days ago

Central Region, Singapore Search Avenue Pte Ltd Full time $80,000 - $120,000 per year

Our client is a dynamic SME with a unique blend of training, retail, and corporate learning experiences. With a strong presence in both physical outlets and e-commerce, the company is also an accredited training provider offering industry-recognized programmes. They are known for delivering innovative workshops, WSQ-certified courses, and engaging learning solutions for both individuals and corporate clients. As the business continues to grow, they are seeking a hands-on General Manager to lead daily operations, drive business performance, and ensure the highest standards of training delivery and customer experience.

The Role

This is a pivotal leadership role suited for a well-rounded professional who can balance operations, team leadership, training compliance, and business development. Acting as the right hand to the Director, the General Manager will be responsible for turning strategy into action while ensuring smooth execution across outlets, training centres, and retail/e-commerce operations.

Key Responsibilities

1. Operations & Administration

  • Oversee day-to-day operations in office and workshop outlet.
  • Ensure compliance with regulatory requirements (SSG/WSQ, PDPA, safety, SOPs).
  • Manage procurement of training kits, retail stock, and class supplies.
  • Streamline workflows across departments (training, retail, e-commerce).

2. Team Management

  • Lead and supervise trainers, outlet staff, and the admin team.
  • Plan trainer utilization, class allocation, and scheduling.
  • Oversee recruitment, onboarding, and performance reviews.
  • Foster a high-performance culture with ongoing staff training and coaching.

3. Sales & Marketing

  • Partner with marketing to execute campaigns (SEM, SEO, social, events).
  • Track performance metrics such as conversion rates, sign-ups, and retail sales.
  • Support B2B sales efforts, including corporate workshop proposals.
  • Oversee outlet promotions and ensure consistent brand experience.

4. Training & Operations

  • Manage delivery of WSQ and non-WSQ courses.
  • Ensure compliance with accreditation, TPQA, assessments, and curriculum updates.
  • Monitor learner attendance, satisfaction, and pass rates.
  • Oversee trainer assignments, feedback collection, and quality audits.
  • Coordinate venue readiness, equipment, and learner support.

5. Business Development

  • Translate Director's strategic vision into actionable plans.
  • Support the launch of new courses, products, and retail experiences.
  • Identify new partnerships and corporate clients for workshops.
  • Conduct market and competitor research to identify growth opportunities.

6. Reporting & Governance

  • Consolidate weekly/monthly reports across training, outlet, and finance.
  • Oversee P&L, budgeting, and cash flow monitoring.
  • Ensure corporate governance and audit readiness.
  • Represent the Director in decision-making when required.

What We're Looking For

  • Proven leadership experience in operations, training, or SME management.
  • Strong understanding of WSQ/SSG compliance and training operations.
  • Commercial acumen with the ability to balance sales, business development, and operational excellence.
  • Hands-on leader with excellent people management skills.
  • Resilient, resourceful, and able to thrive in a fast-paced SME environment.

Working location: Commonweath/ Orchard

To apply, kindly click APPLY NOW to submit your latest CV in Microsoft Words format.

We regret that only shortlisted candidates will be notified.

SATT

EA Registration No.: R1219605

EA License No.: 25C2695

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