Senior Sales and Marketing Executive

2 weeks ago

North Region, Singapore Private Advertiser Full time $104,000 - $130,878 per year

Responsibilities:

  • Develop and execute comprehensive sales and marketing strategies targeting institutions, students and parents.
  • Responsible for promoting and selling education products and/or services such as educational courses, e-learning platforms, or curriculum to educational institutions, partners and/or clients.
  • Identify new business opportunities and generate new leads in the education sector.
  • Pitch products and services through presentations and meetings.
  • Plan and implement digital and traditional marketing campaigns to drive enrolment and brand visibility.
  • Create promotional materials such as brochures, emailers and social media content.
  • Manage digital marketing activities such as social media.
  • Lead the planning, development, and performance optimization of the company website to ensure an engaging and user-friendly experience for prospective clients and partners.
  • Attend and represent the company at education fairs, seminars and expos.
  • Maintain regular communication with existing clients and partners for long term cooperation.
  • Mentor junior sales/marketing team members and contribute to team growth.
  • Ad-hoc duties as and when required.

Requirements:

  • Bachelor's degree in marketing, business, communication or a related field.
  • Min 3 years of experience in sales and marketing, preferably in educational sector.
  • Excellent communication, presentation and negotiation skills.
  • Good organizational and time management skills.
  • Strong understanding of educational products and services.
  • Strong strategic planning and execution skills in both digital and offline marketing.
  • Adaptable and able to work under pressure.
  • Ability to work independently and manage multiple stakeholders.
  • Bilingual proficiency in English and Chinese (Mandarin) is required in order to communicate effectively with key clients and stakeholders, as well as to create marketing content tailored for Chinese-speaking markets.

*We regret that only shortlisted candidates will be notified.

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