chief marketing officer

2 weeks ago

Singapore SWOKI SOLUTIONS PTE LTD Full time $7,000 - $15,000 per year

Chief Marketing Officer (CMO)

Location:

Employment Type: Full-Time | Executive Leadership

Swoki Solutions innovates technology in the fintech space. We specialize in technology for card solutions.

We are seeking a highly experienced and visionary Chief Marketing Officer (CMO) to lead a project/brand under Swoki solutions portfolio. This executive will be responsible for building the brand, driving organic customer acquisition, and positioning the brand as a trusted, lifestyle-focused fintech solution in the crypto off ramping space.

Key Responsibilities

· Marketing Strategy & Execution

· Define and lead global marketing strategy, with an emphasis on organic growth, brand visibility, and user engagement.

· Develop and execute integrated campaigns across content, social, SEO, influencer partnerships, and lifecycle marketing.

· Establish and oversee performance metrics to track user acquisition, product engagement, and customer retention.

· Product Marketing – Off ramping crypto

· Own go-to-market end to end planning

· Collaborate with product and customer experience teams to ensure that user journeys are seamless, clear, and conversion-optimized.

· Communicate the value proposition off ramping crypto to both crypto-native and mainstream audiences.

· Brand Development & Communications

· Build and maintain a compelling, trusted brand identity across all touchpoints.

· Lead PR, social media, and content strategies to establish brand as a leader in the crypto-fintech crossover space.

· Able to define marketing strategy on the get go with a network of tested and proven strategies

· Ensure all messaging reflects brands values of simplicity, security, and accessibility.

· Team Leadership & Collaboration across all team

· Build and manage a high-performing global marketing team with expertise in digital, content, community, and brand.

· Partner with executive leadership and cross-functional teams to align marketing with product, compliance, and customer success.

· Ensure all campaigns comply with relevant financial regulations and consumer communication standards.

Qualifications

· Minimum of 3–5 years in senior marketing roles within fintech, payments, or crypto-related industries.

· Proven success in launching or scaling crypto cards, payment wallets or digital wallet products.

· Strong background in organic marketing, including community growth, content, and performance optimization.

· Deep understanding of the crypto-to-fiat user experience and customer behavior in digital finance.

· Exceptional leadership, strategic planning, and communication skills.

· Fluent in English; additional languages are a plus for global market expansion.

Preferred Qualifications

· Experience marketing lifestyle financial products

· Familiarity with compliance in financial communications (KYC/AML, financial promotions).

· Established network within fintech and/or crypto-native influencer communities.

Job Type: Full-time

Pay: $7, $15,000.00 per month

Benefits:

  • Dental insurance
  • Food provided
  • Health insurance
  • Work from home

Work Location: In person

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