Outdoor Sales Manager
6 hours ago
About the Role
You live and breathe the outdoors — from bikes and trails to tents and travel. You're driven by performance, relationships, and the thrill of building markets from the ground up. As Outdoor Sales Manager – APAC, you'll lead the development and execution of sales strategies across the Asia-Pacific region, managing key retail and distribution accounts while identifying and establishing new market segments in Biking, Lifestyle, and Outdoor.
Your mission: strengthen our presence in traditional outdoor sectors (Camping, Hiking, Travel) while unlocking growth in emerging lifestyle and mobility channels — shaping the future of outdoor performance and adventure in APAC.
Key Responsibilities
Account Management & Business Growth
Manage and expand partnerships with top key accounts across the APAC region.
Develop regional account strategies to drive sell-in and sell-out performance.
Negotiate annual agreements, terms, and joint business plans with key partners.
New Market Development
Identify, approach, and establish new business opportunities in the Biking, Lifestyle, and Travel Retail sectors.
Evaluate and onboard new distribution partners or specialty retailers aligned with the brand's premium positioning.
Work closely with the marketing and product teams to tailor go-to-market strategies for new segments.
Outdoor Segment Leadership
Maintain and strengthen relationships within traditional outdoor channels — including Camping, Hiking, and Travel accounts.
Leverage local insights and community engagement to build authentic brand presence in each outdoor category.
Market & Trend Analysis
Conduct regular market assessments and competitive analyses to identify growth opportunities and adapt strategies by country.
Track and report on regional sales performance, pricing structures, and market developments.
Trade Marketing & Events
Plan and execute regional sales initiatives, product launches, and in-store activations.
Represent the brand at trade shows, key events, and dealer meetings.
Forecasting & Reporting
Deliver accurate sales forecasts, budgets, and business reviews for the APAC market.
Ensure consistent pipeline tracking and timely reporting on key account performance.
Qualifications & Experience
Bachelor's degree in business, Marketing, or a related field.
2 + years of sales experience in the Outdoor, Bike, or Sporting Goods industry, ideally within APAC.
Proven success in managing key accounts and developing new business in international markets.
Strong understanding of the outdoor and lifestyle retail landscape across APAC.
Excellent negotiation, presentation, and communication skills.
Entrepreneurial mindset with a hands-on, results-driven approach.
Fluent in English (additional Asian languages a plus).
High willingness to travel throughout the region.
What We Offer
A global, international environment in a growing company
Sale fascinating and impactful high-quality products
Flat hierarchies, short decision paths, and room to shape your market.
Attractive compensation package including performance-based incentives.
Long-term career growth and professional development opportunities.
A passionate and supportive global team that shares your love for the outdoors.
Location : Singapore
Travel: Readiness to travel 25%.
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