Marketing Executive

4 days ago


Clementi, Singapore EMWAY SINGAPORE PTE. LTD. Full time $4,000 - $8,000 per year

Marketing Executive

1. Assist the marketing manager in planning and executing online and offline promotional activities, including product launches, product displays and seasonal campaigns.
2. Work closely and foster good relationship with brand principals to review marketing collaterals, to ensure brand visibility and achieve business objective.
3. Collaborate closely with the sales team to facilitate day-to-day trade and retail operations.
4. Work closely with the logistic team to ensure effective distribution of GWPs, POSMs and all sample requests for product display/ KOL/ publicity purpose. Also, to keep track of marketing inventories (e.g.: fixtures, GWP, POSMs)
5. Work closely with retailers for in-store activity/ events to ensure that they rolls out smoothly and in a timely manner.
6. Coordinate with social media agency to develop the social media calendar to grow the follower base, from conceptualisation to the development and execution of each marketing campaign.
7. Develop marketing collateral for point-of- sale (POS) displays, digital platforms and social media platforms.
8. Manage marketing budget, track expenditures and ROI for all trade marketing activities.
9. Conduct market survey to stay informed about industry trends, competitor activities and make recommendations for marketing strategies to drive brand growth.
10. Assist in preparing presentations, monthly & quarterly reports for brand principals on trade marketing activities and evaluate its effectiveness of each activity.

Requirements:
- Bachelor's Degree in Business/ Marketing or equivalent
- At least 2 years' experience in retail marketing.
- At least 3 years' experience in social media marketing and experience to work with micro influencers. Preferably with campaign planning experience.
- Able to commit extra hours to meet tight deadline, when necessary, also to support events/ in store activity on weekend.
- Good stakeholder management, meticulous and responsible.
- Proactive and independent, not afraid to face challenges and a problem solver.
- Demonstrate strong multi-tasking skills, ability to adjust priorities and operate in a fast paced and fluid environment.
- Team player with hands-on mentality, strong integrity and working ethics.
- Creativity, enthusiasms and passion for brands.



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