
Senior Marketing Executive
5 days ago
You will ideate, plan and implement online and offline marketing campaigns to grow brand awareness, community engagement and sales of the brand.
You must be a creative thinker, have excellent copywriting skills, be a stickler for details and have great time management.
**Day to day activities**
- Development and execution of marketing strategy, with a strong focus on the digital marketing strategy
- Managing and optimising digital advertising campaigns on Meta and Google
- Analysis of campaigns to ensure KPI is being met
- Handling of marketing budget
- Writing and disseminating press releases
- Managing a marketing intern
- Liaising with creative team on marketing content
- Liaising and maintaining relationships with media partners
- Planning and execution of media and public events
**Requirements**:
- Minimum of 4 years experience in relevant field
- Strong copywriting skills
- Analytical
- Experienced with ad buys (Facebook and Google)
- An obsession with digital media and technology
- Organized and meticulous
- Great communication and collaborative skills
- Experience in event planning is a bonus
- Fashion background is a bonus
**Location**:Jurong East
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