Product Marketing Executive
6 days ago
Job Description
If you are a strategic thinker with a passion for product marketing and are looking to make a significant impact in the FMCG food industry, we invite you to join our team
Key Responsibilities:
Product Development and Strategy:
- Collaborate with cross-functional teams including R&D, Procurement and Export to develop new products, as well as manage existing product innovations that meet consumer needs and market demands.
- Conduct market research and analysis to identify consumer needs, trends and competitive insights, and utilize findings to inform product development and positioning.
- Manage end-to-end product development process from concept ideation to launch, ensuring timely execution and adherence to quality standards.
Product Launch and Promotion:
- Lead product launch activities, including developing marketing plans, creating compelling messaging and positioning, and coordinating launch events and promotions.
- Work closely with Design and Sales team to develop sales collateral, presentations and training materials to support product launches and ongoing sales efforts.
Brand Management:
- Possess a deep understanding of the product portfolio, including product features, benefits and positioning in the market.
- Manage the branding and positioning of the products, ensuring consistency and alignment with overall brand strategy and messaging.
- Develop and execute marketing campaigns to increase brand awareness, drive engagement and foster brand loyalty among consumers.
Market Analysis:
- Monitor and analyze product performance, sales data and market trends to identify opportunities and challenges, and adjust marketing strategies accordingly.
- Responsible for monitoring and collating of competitive activities, analysis and interpretation of market information.
- Other duties assigned in relation to the business.
Requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum 2 years of experience in product marketing roles within the FMCG food industry, with a track record in developing and managing products.
- Strong understanding of consumer behaviour, market dynamics and competitive landscape in the FMCG food industry.
- Excellent communication and presentation skills, with the ability to articulate complex ideas and concepts effectively.
- Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
- Proficiency in Microsoft Office Suite.
Interested candidate, please apply via the Quick Apply button with your detailed resume. Only shortlisted candidate will be notified.
-
Product Marketing Executive
1 week ago
West Region, Singapore Sony Electronics Singapore Full time $60,000 - $180,000 per yearWe are looking for a dynamic individual to join our Product Marketing team at Sony Electronics. You will be responsible for managing the full product life cycle and marketing activities of your assigned category in Singapore to drive product market share growth.What you will be doingManage Product Life Cycle that includes new product launch timing and...
-
Product Marketing Associate/ Executive
3 days ago
West Region, Singapore SHARP SINGAPORE ELECTRONICS CORPORATION PTE LTD Full time $60,000 - $80,000 per yearRESPONSIBILITIESAssist in planning and execution of business units' specific marketing plans to help met the objectives of the various business unitsEnsure timely briefing, production and execution of all advertisings and promotions, and all above and below the line campaigns including in-stores marketing collaterals, price changes, new products launch and...
-
Sales And Marketing Executive
3 days ago
Central Region, Singapore Altra Marketing Full time $40,000 - $80,000 per yearAltra Marketing is hiring a Full time Sales And Marketing Executive role in Downtown Core, Singapore. Apply now to be part of our team.Job summary:Flexible hours availableWe are a sales and marketing group that partners with leading multinational clients to deliver measurable results through direct, face-to-face marketing. From large-scale events to...
-
Sales & Marketing Executive
3 days ago
Central Region, Singapore Altra Marketing Full time $40,000 - $60,000 per yearThis is a full time, on-site role for a Sales & Marketing Executive. The role involves planning and executing marketing campaigns for events, roadshows, sales activities, developing marketing strategies, and providing excellent customer service.Qualifications:Strong interpersonal and communications skills.Sales, customer service or events marketing...
-
Product Executive
3 days ago
West Region, Singapore Universal Integrated Corporation Consumer Products Pte Ltd Full time $60,000 - $120,000 per yearJob ResponsibilitiesWork closely with respective Product Managers and assist in developing and implementing product/ brand management activities including market analysis, product developments, advertising and promotion activities.Work with advertising, media and creative agencies to plan, carry out above-the-line campaigns and develop marketing...
-
Product Executive
4 days ago
West Region, Singapore STAFFKING PTE LTD Full time $40,800 - $51,600 per yearProduct & Brand Executive (Product Planning | Market Analysis) Location: Pandan Road, Singapore Salary: Up to $4,300/month (depending on experience) Working Hours: Monday–Friday, 8:30am–6:00pm Transport: Company shuttle from Clementi MRT (one-way)Why Join UsBe part of one of Singapore's leading distributors of premium tyres, wheels, batteries, and...
-
Head of Product Marketing
3 days ago
West Region, Singapore Festo Pte Ltd Full time $120,000 - $180,000 per yearIf you are interested, please submit your CV to the link below: We are seeking a driven and strategic Product Marketing Manager to join our team. In this role, you will play a key part in shaping the success of our product portfolio by managing go-to-market strategies, product lifecycle activities, and cross-functional coordination. You will work closely...
-
Sales & Marketing Management Trainee
3 days ago
West Region, Singapore SENTIN MARKETING Full time $40,000 - $60,000 per yearLooking to fast-track your career in sales & marketing? As a Sales & Marketing Management Trainee, you'll gain real-world experience, learn directly from top leaders, and enjoy opportunities to travel while building your career. What You'll Be Doing:• Engage customers face-to-face at roadshows, events & campaigns• Represent leading brands and promote...
-
Digital Marketing Executive
1 week ago
East Region, Singapore Marketing Institute Of Singapore Full time $60,000 - $120,000 per yearJob DescriptionWe are seeking a results-driven and team player to be part of the Marketing team. This role requires innovative and creative thinking, and hands-on execution. Create and update marketing collaterals and communications materials Regularly update marketing database with new leads obtained from events and emails Utilise marketing automation...
-
Marketing Executive
1 week ago
West Region, Singapore WILD DYNASTY PTE. Full time $40,000 - $80,000 per yearAbout the RoleWe are seeking enthusiastic and motivated individuals to join our dynamic team as Marketing Executives or Senior Marketing Executives. This is an exciting opportunity in the gaming and digital media industry, offering room to learn, grow, and contribute to impactful marketing campaigns across multiple channels.Key ResponsibilitiesFor Marketing...