Advertising & Insights Intern

4 days ago

Singapore Castlery Full time

**Advertising & Insights Intern**

We are looking for an **Advertising & Insights Intern **to join the **Growth Marketing** **team**.

In this role, you will play a pivotal role in bridging the gap between analytics and creativity. Working closely with the Performance Marketing, Content, and Creative teams, you will gain hands-on experience in driving the end-to-end process of developing data-driven digital ads across the three markets we are in (SG, US, AU).

**Responsibilities**
- Assist in creating ads (simple copywriting, graphic design, and storyboarding) for key paid digital channels (Facebook, Instagram, YouTube, Google Ads, etc)
- Support with periodic data extraction, reporting, and analysis to measure ad effectiveness and uncover creative insights for future ads
- Assist in integrating creative insights into our monthly ad strategy
- Support in periodic creative optimisations
- Assist in monitoring new consumer journey initiatives and creative tests
- Identify new creative opportunities from trends and competitors

**Requirements**:

- Creative portfolio showcasing your copywriting, graphic design, and/or storyboarding
- Passion for digital marketing, data analysis, and content creation
- Proficiency in Microsoft Excel and Canva is a plus
- A creative, curious, and analytical mind
- A resourceful team player with a positive working attitude
- Strong organisational and time management skills
- Excellent written and verbal communication skills

**Internship Details**
- Starting date: ASAP
- Duration: Minimum 4-6 months
- Days per week: Minimum 3-4 days

If you're looking for a role that challenges you to grow both your analytical and creative skillsets as well as gain a holistic understanding of the digital ad ecosystem, Castlery is the place for you. In return, it is our promise to help you achieve your highest potential in a safe and respectful space.

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