Brand Strategist

4 days ago


Singapore Essential Marketing Full time

The Brand Strategist helps to bridge the gap between the client and the integrated team alongside the Creative, Digital, Content, and Production teams. The role involves understanding the client’s marketing objectives in order to develop informed strategic solutions and engaging recommendations that deliver high level results, effectiveness and ROI.

**Responsibilities**:

- Support the Marketing team to deep dive into our client’s briefs and define the business challenge we need to solve
- Support development of clear measurement criteria to evaluate the effectiveness of work
- Translate Project Briefs into Creative Briefs, including compelling insights and provocative, creative springboards
- Present Creative Briefs to wider project team
- Be an ongoing creative ideation and execution, championing the strategic integrity of creative concepts
- Support the craft and development of engaging audience journeys alongside the project’s creative lead
- Localise global fortnightly insights and trends reports, and drive the evolution of this report as valuable tool for our local clients

**Qualifications**:

- 2-3 years’ experience in a similar role for an agency, consultancy, or internal client
- Able to understand complex strategic marketing projects across different channels, and articulate the thinking and ideas that will answer the clients brief
- Confident in research methodologies
- Able to derive insights from past marketing activities to define objectives and optimisation opportunities for current and future marketing strategies
- Ahead of knowledge in the latest business, consumer, and industry trends
- Proven ability to manage and execute on multiple projects effectively within deadlines and manage time and priorities effectively within a fast-paced environment

**Job Type**: Contract
Contract length: 24 months

**Salary**: $2,600.00 - $3,600.00 per month

Schedule:

- Monday to Friday


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