Brand Strategist

5 days ago

Singapore TES TEC PTE. LTD. Full time

Roles & Responsibilities:
The Brand Strategist helps to bridge the gap between the client and the integrated team alongside the Creative Team. The role involves the understanding of the client’s marketing objectives to develop informed strategic solutions and engaging recommendations that deliver high level results and effectiveness.
- Develop brand experiences based on extensive research, experience, industry, and client knowledge
- Develop strategic solutions for brands
- Staying up to date on market trends
- Identifying insights, challenges, and opportunities
- Write compelling brand stories
- Briefing and collaborating with creative teams
- Leading ideation and brainstorming sessions
- Discover ways and solutions to further enhance the branding of a product/service

**Requirements**:

- 2-3 years’ experience in a similar role for an agency, consultancy, or internal client.
- Able to understand complex strategic marketing projects across different channels, and articulate the thinking and ideas that will answer the client’s brief.
- Degree in marketing, branding, communication or related field required
- Able to derive insights from past marketing activities to define objectives and optimization opportunities for current and future marketing strategies.
- Keep abreast of the latest business, consumer, and industry trends.
- Proven ability to manage and execute on multiple projects effectively within deadlines and manage time and priorities effectively within a fast-paced environment.

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