
Brand Strategist
4 days ago
Be a part of a fast-paced, nurturing organization that promotes collaborative teamwork and openness culture where employees are expected to take lead in their work, offering creative and productive solutions to the business. MG Pte Ltd is a distributor of skincare and cosmetics, bringing in good quality cosmetics and beauty products in the region.
We are looking for a Brand Strategist to help our brands to grow their reputation in the market and appeal to a larger audience. Brand Strategist responsibilities include analyzing consumer insights, crafting plans for our creative team, and developing guidelines to promote our brands across various channels. To be successful in this role, you should have extensive experience with brand management and a good understanding of our industry.
Ultimately, you will ensure our brand messages and tones are consistent across all online and offline channels.
**Responsibilities**
- Gather feedback from sales and analyze consumer behavior to define company’s positioning and identify new opportunities
- Craft out brands differentiation strategy to create guidelines that define our brands voice both online and offline
- Develop of Brand Strategy and solution for our brands to grow in the global market
- Conduct competitive research to identify the right marketing channels to be used for our different brands to develop our brands unique proposition
**Requirements**:
- Work experience as a Brand Strategist or similar role
- A portfolio of brand-building projects with excellent understanding of the full marketing mix
- Experience developing marketing strategies based on market segmentation
- Data-driven thinking
- Creative communication and writing skills
- Diploma in Marketing or relevant field
- Team player
**Job Types**: Full-time, Internship
**Salary**: $800.00 - $3,500.00 per month
**Benefits**:
- Employee discount
- Promotion to permanent employee
Schedule:
- Day shift
- Monday to Friday
- Weekend availability
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