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Regional Brand Manager
3 weeks ago
As **Regional Brand Manager **, you will work closely with the HQ and Brand team in the region as well as the brand principal/s. You will find ways to further enhance the branding of the product/s, as well as develop a marketing plan through analysis of current market data and trends. You are forward-thinking to anticipate future trends and the success of the product/s assigned. Your responsibilities include analyzing consumer insights, developing creative plans and guidelines to promote the brand/s assigned across the various channels.
**ESSENTIAL FUNCTIONS
- Gathering feedback from sales and analyze consumer behavior to define the brand’s positioning of the brand/s assigned
- Developing an innovative strategy to enhance the brand image of the product/s assigned and drive customer growth
- Taking the lead on product/s selection for season buys and prepare the necessary documentation
- Ensuring our brands' message and tone are consistent across all online and offline channels
- Developing our social media strategy
- Designing and execution of all communications and media actions on all channels
- Assessing the performance of our marketing campaigns and events
- Analyzing sales forecasts and relevant financials and reporting on product/s sales
- Regularly correspond with brand principals/suppliers on matters concerning the brand
- Preparing presentation materials and reports including sales, inventory, brand updates
**ESSENTIAL REQUIREMENTS
- 3 to 5 years of similar working experience in managing international retail brands.
- Proven track records of successful brands management portfolio
- Able to strive in a fast-paced, results-oriented environment requiring a high degree of flexibility whilst retaining business disciplines
- Able to work independently and leads others to achieve challenging results
- Exudes self-confidence and possess excellent presentation, listening, written and verbal communication skills
- Attention to detail in composing, establishing priorities and meeting deadlines
- Possess a positive and cheerful attitude with strong resilience and commitment in overcoming challenges so as to achieve required results
- Ability to handle multiple projects simultaneously.
