Social Insights Analyst

2 weeks ago

Singapore Capgemini Full time

We have an exciting opportunity for Social Insights Analysts to join our Global project team in Vietnam This role will be based in Ho Chi Minh City, Vietnam.

**The project**

Data and insight will be the main driving force of how global businesses make decisions. The aim of this project is to develop quality consumer analytics and insights to transform the way the business responds to ongoing trends and feedback. The client is a world leader in making those changes happen and they have created an innovative approach of using key tools and skills through a developed organisational structure.

Our client from the Fast-Moving Consumer Goods (FMCG) industry is at the forefront when it comes to unlocking the power of analytics to create value and adopt changes to their strategy. Multiple curated data sources are investigated, and key consumer insights are extracted to help the business make strategic decisions. They would like to focus their attention on the Vietnam market and delve into data about local consumers to better understand trends, buzz & preferences to effectively improve sales and grow their market share.

**About the role**

The Social Analyst is responsible for the identification and sourcing of global data to support the analytics teams of our client. You will be required to understand vast data sets to inform how marketers should act and enhance their approach of engaging with consumers. You will be analytical, detail-oriented and possess the ability to articulate the value and potential use of data to both marketers and team members alike

You will also be expected to look at data across digital platforms to pull out meaningful and actionable insights. The job will require you to make sense of the data and perform the necessary steps to extract what is pertinent to the brief. You are skilled and excited to do data modelling, statistical analysis and pick up search & social analysis as part of your repertoire.

**Minimum Qualifications**
- 2-4 years of experience in Social Media Analytics
- Advanced Excel skills including tools related to data extraction, manipulation and data visualisation
- Fluency in Vietnamese and English (in both reading and writing)
- Strong analytical thinking skills and the aptitude to pick up new skills quickly
- Able to present in front of internal business stakeholders and report analytical finding
- Must perform exceptional expertise across different tools available internally, and continuously bringing new tools expertise & research methodology
- Taking full ownership/accountability across all digital research execution project -from low to high complexity
- Strong ability to manipulate and analyze large datasets across websites, social media platform and internal business data to understand consumer insights/behavior properly
- Perform detailed analysis on trends & conduct analysis based on data extracted
- Effective query building to derive relevant mentions in order to sharpen the main research objective
**Preferred Qualifications**
- Experience in Social Listening tools such as Brandwatch are highly preferred
- Experience working with marketing analytics tools like Google Analytics, Twitter Analytics, Facebook Insights, Google AdWord etc
- Experience in corporate storytelling or the communication of complex information in a simplified way

  • Social Insights Analyst

    1 week ago

    Singapore Capgemini Full time

    We have an exciting opportunity for Social Insights Analysts to join our Global project team in Indonesia! This role will be based in Jakarta, Indonesia. The project: Data and insight will be the main driving force of how global businesses make decisions. The aim of this project is to develop quality consumer analytics and insights to transform the way the...

  • Insights Analyst

    2 weeks ago

    Singapore Singapore Full time

    The Insights Analyst will write concise quality reports and presentation decks based on the analysed data. - The Insights Analyst will also work with the Research & Insights Manager to ensure the timely delivery of all assigned reports. - The individual will also need to review captured data sets and provide timely feedback to improve the accuracy and...

  • Insights Analyst

    2 weeks ago

    Singapore TRUESCOPE (SINGAPORE) PTE. LTD. Full time

    **The Role** This role might be the right fit for you if you’re looking to flex your analytical and creative skills. The Truescope team is looking for an Insights Analyst that is keen to transform raw data into meaningful insights. You will dive deep into a lot of data to uncover patterns and trends in media activity and consumer behaviour and then...

  • Social Media Analyst

    6 days ago

    Central Singapore Maker Lab Full time

    Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics...

  • Senior Insights Analyst

    3 days ago

    Singapore Isentia Full time

    Join to apply for the Senior Insights Analyst role at Isentia 1 week ago Be among the first 25 applicants Join to apply for the Senior Insights Analyst role at Isentia Get AI-powered advice on this job and more exclusive features. Applicable to Singaporean/PR candidates, expected salary 5-5.25k Isentia is the Asia-Pacific's leading media intelligence...

  • Senior Insights Analyst

    3 days ago

    Singapore RFI Global Full time

    **Job Title**: Senior Insights Analyst **Location**: Singapore **Salary**: Competitive + bonus **Status**: Full Time, Permanent - _To be considered for this role you must have the legal right to live and work in Singapore. RFI Global does not provide visa sponsorship_ **Company Overview** Operating across 49 global markets and with offices on 4...

  • Social Media Analyst

    3 days ago

    Central Singapore Maker Lab Full time

    Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralized technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics...

  • Ticketing Insights Specialist

    13 hours ago

    Singapore beBeeData Analyst Full time $60,000 - $90,000

    Key ResponsibilitiesWe are seeking a skilled professional to support the maintenance and enhancement of business intelligence dashboards and reporting systems. The ideal candidate will possess strong SQL skills, experience working with various tools such as Qlik, Apache Superset, Google Looker Studio, or similar, and be comfortable analyzing complex data...

  • Junior Insight Analyst

    7 days ago

    Singapore fccsingapore Full time

    On behalf of one of its clients, a market research agency, the French Chamber of Commerce is looking for a **Junior Insight Analyst** Our client is a behavioural science research consultancy with decades of global expertise in packaging design research, new product development and shopper experience in an omni-channel world. They help companies understand,...

  • Analyst, Measurement

    2 weeks ago

    Singapore Hays Full time

    **Your new company** Is a Multinational Technology company that focusses on online advertising, search engine optimisation, cloud computing, computer software and e-commerce. Their communications team is looking for an Analyst on board to work in turning data about news stories and social media mentions into local, regional and global insights. **Your new...