Digital Marketing Executive

2 weeks ago


Singapore CHOMEL PTE LTD Full time

Chomel is a leading Fashion Accessories Retailer in Singapore and we are looking for a Digital Marketing Executive that strategizes, prepares marketing materials and assists us to manage both our Online as well as Social Media Platforms to promote our brand awareness, generate more customer leads in support of our business.
- To formulate and execute digital marketing strategy and campaigns to improve customer engagement, to increase our website traffic, leads generation and brand awareness to support business growth.
- Produce digital marketing collaterals, copywriting as well as develop visual and video contents on company website & social media platforms like Facebook, Instagram, Weibo, Little Red Book, Tik Tok, Douyin etc.
- Organize and manage regular content and product listing updates in the various online ecommerce shopping platforms including our online webstore, e-marketplace, both locally and overseas.
- Optimize Google AdWords, SEO & SEM for marketing campaigns via various social media platforms.
- Analyse online web traffic, propose ways to increase web traffic, increase conversion rates and to increase the e-commerce sales.

**Job Requirements**:

- Minimum Diploma/Degree in Marketing, Media and Communications or related discipline
- 2 years of work experience in digital / social media marketing
- Knowledge in SEO/ SEM an added advantage
- Good English and Chinese, written and verbal communication
- Proficient in MS Office, Adobe Photoshop, Illustrator and AI or other graphic editing software
- Creative and has a good eye for visual conceptualization.
- Able to work independently and to multi-task.
- Interest in Fashion



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