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Marcom Executive

2 weeks ago

Singapore PERSOLKELLY Singapore Full time

Formulate marketing communications strategies and campaigns to positively profile the assigned portfolio.
- Planning and execution of fitness events and workshops for the portfolio’s Community, through liaison and coordination with 3rd parties.
- Monitor and report campaign performance using appropriate tools to draw relevant insights to steer future improvements.

**Responsibility**
***
**1. Community Engagement and Events Management (40%)**
- Formulate marketing communications strategies and campaigns to positively profile the assigned portfolio.
- Conceptualize and execute corporate events, activities and programmes that raise the profile and enhance image of assigned portfolio and company, such as CSR events, C-Suite engagement events, and other tenant engagement activities.
- Source and secure key internal and external partners for corporate privilege programme and place-management engagement activities.
- Work closely with FM, advertising agencies, vendors and tenant to ensure the successful running of projects and events.
- Work closely with internal Marcom team to create marketable content as appropriate for assigned portfolio’s app content.

**2. Place Making Initiatives (30%)**
- Planning and execution of fitness events and workshops for the portfolio’s Community, through liaison and coordination with 3rd parties.
- Engage suitable retail and office tenants to participate in the Healthy Workplace Ecosystem to create vibrancy and cohesiveness amongst tenants.
- Prepare and propose communication materials supporting the activities and workshops/events.

**3. Stakeholder and Tenant Management (10%)**
- Manage enquiries from all parties, such as tenants, government authorities and commercial vendors.
- Facilitate public and tenants requests like filming, photography and collaborations.
- Coordinate festive gifts for office and retail tenants for festivals.

**4. Database Management (5%)**
- Maintain and update the marketing communications and vendor database.
- Follow SOP on contact database processes including providing frequent update and communication among team and inter-departments.
- Monitor the expiry of the contracts and ensure timely contract renewals by team members.

**5. Campaign Performance Reporting, Compilation of Reports and Administration (15%)**.
- Monitor and report campaign performance using appropriate tools to draw relevant insights to steer future improvements.
- Preparation and compilation of regular statistical information for department analysis and updates.
- Updating various records to ensure accurate and correct information for internal or shareholders analysis.
- Updating and recording of finance expenses in respect of marketing communications and A&P budgets.
- Support internal Marcom team in the preparation of Purchase Requisitions in relation to Marcom matters when required.

**Requirements**:

- At least three years’ experience working in a similar capacity, particularly in event planning and management.
- Degree in Marketing/Mass Communications or its equivalent.
- Relevant networks with industry vendors and partners.
- Proven organisational skills, ability to prioritise tasks and manage time efficiently while maintaining attention to detail.
- Excellent written, presentation, good interpersonal and communication skills.
- A meticulous, effective team player with a can-do attitude.

EA Reg No: R22104729 (Kevin Lim Jun Jie)
EA License No: 01C4394 (PERSOLKELLY SINGAPORE Pte Ltd)

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