Marketing Analytics Managernew

**Our mission: to eliminate every barrier to mental health.**:
At Spring Health, we’re on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need, when they need it. Our clinically validated technology,**Precision Mental Healthcare**, empowers us to deliver the right care at the right time—whether it’s therapy, coaching, medication, or beyond—tailored to each individual’s needs.

We proudly partner with over 450 companies, from startups to multinational Fortune 500 corporations, as a leading provider of mental health service, providing care for 10 million people. Our clients include brands you use and know like Microsoft, Target, and Delta Airlines, all of whom trust us to deliver best-in-class outcomes for their employees globally. With our innovative platform, we’ve been able to generate a **net positive ROI** for employers and we are the only company in our category to earn **external validation** of net savings for customers.

We have raised capital from prominent investors including Generation Investment, Kinnevik, Tiger Global, Northzone, RRE Ventures, and many more. Thanks to their partnership and our latest Series E Funding, our current valuation has reached $3.3 billion. We’re just getting started—join us on our journey to make mental healthcare accessible to everyone, everywhere.
- This is a full time, remote role reporting to the Director, Marketing Analytics. East Coast location required._

**What you’ll be doing**:

- Drive data quality and integrity within marketing analytics datasets, ensuring accuracy and consistency across relevant data sources to enable effective decision-making
- Collaborate effectively with Sales, BI, Engineering, and Marketing teams to align on data needs, forecasts, and performance metrics critical to achieving KPIs
- Support the execution and optimization of key marketing analytics processes, including weekly/monthly/quarterly reporting, attribution modeling, lead routing analysis, and pipeline analysis, to ensure accurate tracking and reporting of marketing performance
- Partner closely with the Business Intelligence (BI) team on setting up and maintaining tracking mechanisms and dashboards that provide real-time visibility into key marketing metrics
- Support and enable the marketing team in tracking and reporting on their own campaign performance by providing guidance, tools, and best practices to foster greater self-sufficiency in data reporting
- Drive the execution of marketing analytics initiatives, ensuring the right data is collected, analyzed, and interpreted to optimize campaigns and enhance lead generation
- Provide actionable insights based on deep data analysis to help inform marketing strategies, improve conversion rates, and maximize ROI
- Continuously monitor and contribute to the improvement of marketing data integrity and accessibility, ensuring that teams are equipped with reliable information to drive results

**What success looks like in this role**:

- Timely and impactful delivery of marketing analytics initiatives, directly enabling data-driven decision-making across relevant teams
- Proactive collaboration with Sales, Business Intelligence, and Marketing teams to ensure alignment on critical data needs, forecasts, and insights that drive key performance indicators (KPIs)
- Consistent delivery of accurate and actionable marketing analytics reports that directly support strategic business decisions and contribute to measurable improvements
- Proactive identification and translation of data trends into actionable opportunities, consistently optimizing marketing strategies and improving conversion rates
- Fostering clear alignment and seamless data flow between marketing and sales teams, directly leading to better-targeted campaigns, higher-quality leads, and maximized ROI

**What we expect from you**:

- 5+ years of dedicated experience in marketing analytics, including expertise in B2B and B2B2C
- Strong proficiency in key analytics platforms such as Google Analytics, Mixpanel, Looker, Hubspot and Salesforce
- Demonstrated strong proficiency in Iterable
- Proven ability to translate complex data sets and analyses into clear, actionable insights for diverse stakeholders
- Excellent communication skills and a demonstrated ability to foster effective collaboration with cross-functional teams
- The target base salary range for this position is _**_$97,680 - $122,100_**_, and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using _**_Radford Global Compensation Database_**_ _**_at minimum to ensure competitive and fair pay._

**Benefits provided by Spring Health**:

- Health, Dental, Vision benefits start