Pr Manager

1 week ago


Singapore FLAMINGO RECRUITMENT PTE. LTD. Full time

**Responsibilities:
Develop and Implement PR Strategies:

- Develop and execute comprehensive PR strategies to raise awareness of our company, blockchain solutions, and industry initiatives.
- Collaborate with the marketing and executive teams to align PR efforts with overall business objectives.
- Identify target audiences and key media outlets to effectively communicate our messages.

Media Relations and Outreach:

- Build and maintain relationships with journalists, influencers, and industry thought leaders to secure media coverage and positive publicity.
- Craft compelling press releases, media kits, and other PR materials to disseminate key messages and announcements.
- Proactively pitch story ideas and facilitate media interviews for company executives and spokespersons.

Crisis Management:

- Develop crisis management strategies and protocols to effectively handle and respond to potential PR crises.
- Monitor industry trends, news, and social media conversations to identify potential issues and mitigate reputational risks.
- Act as a spokesperson during crisis situations and provide timely and accurate information to the media and stakeholders.

Content Creation and Thought Leadership:

- Create engaging and informative content, including articles, opinion pieces, and thought leadership materials, to position our company as a leader in the blockchain industry.
- Leverage content opportunities to secure guest posts, speaking engagements, and media opportunities.

Event Management and Industry Engagement:

- Plan, coordinate, and execute PR events, including press conferences, product launches, and industry conferences.
- Identify and leverage industry-specific speaking opportunities and awards to enhance brand visibility and thought leadership.
- Attend industry events and conferences to network with key stakeholders, media representatives, and potential partners.

Monitoring and Reporting:

- Monitor media coverage and PR performance, track key metrics, and provide regular reports to management.
- Utilize media monitoring tools and analytics platforms to measure the effectiveness of PR campaigns and identify areas for improvement.
- Analyze trends and industry developments to proactively adjust PR strategies and messaging.

**Requirements**:

- Bachelor's degree in public relations, communications, journalism, marketing, or a related field.
- 5+ years of experience in public relations, preferably within the blockchain or cryptocurrency industry.
- Deep understanding of blockchain technology, cryptocurrencies, and the decentralized finance (DeFi) ecosystem.
- Proven track record of successfully executing PR campaigns and securing media coverage.
- Excellent written and verbal communication skills in English. Knowledge of additional languages is a plus.
- Strong media relations skills and an established network of media contacts in the technology, finance, and blockchain sectors.
- Ability to think strategically and develop creative PR strategies that align with business objectives.
- Experience in crisis management and the ability to handle sensitive situations with professionalism and composure.
- Strong project management skills and the ability to multitask and meet deadlines in a fast-paced environment.
- Proficiency in using media monitoring tools, analytics platforms, and PR software.
- Knowledge of social media platforms and their role in PR and brand management.
- Understanding of regulatory and compliance considerations within the blockchain and cryptocurrency industry.

Flamingo Recruitment Pte Ltd

EA License : 21C0588


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