Brand and Reputation Product Marketing Manager

Google will be prioritizing applicants who have a current right to work in Singapore, and do not require Google's sponsorship of a visa.

Minimum qualifications:

- 5 years of experience in brand reputation/policy marketing or communications in multinational company, government organization, strategy consulting, or related field
- Experience working in Public Policy matters, social impact initiatives or purpose-driven brands
- Experience in project and campaign management, and creating plans from scratch

Preferred qualifications:

- Master's degree with experience in consulting, investment banking, or related field
- Experience conducting research and managing relationships with research agencies, finding creative ways to run initiatives and campaigns
- Experience working in complex organizations with multiple executive stakeholders
- Understanding of Google's products, programs and the wider Technology industry
- Tolerance for ambiguity and ability to work in a fast-changing, highly cross-functional environment, while maintaining an entrepreneurial approach
- Strong problem solving skills with ability to build business insights and recommendations to effectively balance long-term strategic thinking with near-term execution

**About the job**:
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

The Brand and Reputation Marketing team is tasked with demonstrating Google’s contribution to the societies and economies of the countries where we operate. The team’s focus areas are proving Google’s helpfulness in driving economic growth and showing Google’s digital responsibility in areas such as privacy, security, and online safety. In the first area, through online and in-person courses, we strive to help women, SMB owners, individuals, and developers gain new skills to advance their careers and/or make their businesses more successful. When it comes to digital responsibility, we educate users about how to take control of their data, how to be vigilant online, and how we are committed to helping them along the way.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

**Responsibilities**:

- Own APAC policy marketing strategy, defining priority areas and key interventions for APAC. Partner with relevant stakeholders cross-functionally to appropriately prioritize and execute
- Develop a deep and ongoing understanding of policymakers in APAC, collaborating with market insights and other cross-functional stakeholders globally and in APAC
- Own campaign management for policy marketing adjacent topics
- Develop tactics and marketing campaigns to effectively deliver Google's product innovation and contribution story to key opinion formers, policymakers and consumers in APAC. Support internal communications and operations
- Create legislation-specific messaging campaigns and creative assets for key markets that are based on learnings and insights from message testing

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.