Content Lead

4 days ago

Singapore WUNDERMAN THOMPSON SINGAPORE PTE. LTD. Full time

At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.

You’ll be responsible for the development and implementation of content strategies across digital and social media channels, to achieve clients’ business and marketing goals. Your role would also involve working closely with Data, UX & Creative teams to identify and qualify new revenue opportunities with existing clients, or to pursue new business.

**What you’ll do**
- Dissect data, develop content strategy and oversee the execution (and optimisation) across digital and social media platforms including but not limited to: content portals, online media publications, social platforms Facebook, Instagram, Twitter, LinkedIn, YouTube
- Client-facing, to liaise with clients to better understand their needs and ensure that work delivered is satisfactory
- Commercial acumen and ability to collaborate cross-functionally to produce strategic proposals and presentations that win additional business
- Be able to articulate content strategy to brief in the Creative team, and work in partnership on the development of effective content that aligns with the brand’s identity
- Stay informed on platform and trend updates, and actively collaborate with other stakeholders and teams both internal and external to deliver best-in-class campaigns

**What you’ll need**
- Min 7 - 8 years of experience in a similar role at a creative agency or marketing communications environment, proven track record of effective content marketing for major brands/ clients
- Experienced in using digital and social listening and measurement tools (e.g. Google Analytics, Search analytics, Socialbakers, Locowise, Netbase, Meltwater, Sprinklr, Crimson Hexagon) to derive insights or conduct performance reporting and optimisation
- Strong understanding of the nuances and best practices across the various digital and social platforms
- Expertise in digital marketing, in order to push and optimise content across multiple channels (SEO, SEM, GDN, Social)
- Proven ability to grow, engage and maintain critical client and internal relationships
- Experienced in developing effective brand partnerships and content with influencers, KOLs and content publishers
- Prior lead-content role with ability to think independently and collaborate in a team-oriented workplace

We are 20,000 strong in 90 markets around the world, where our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities, to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production and technology.

Wunderman Thompson is a WPP agency (NYSE: WPP).

  • Content Lead

    2 weeks ago

    Singapore Sleek Full time

    **About Sleek** Sleek is on a mission to revolutionize how entrepreneurs operate their business. We want to give small business owners peace of mind and the power of online solutions to allow them to focus on what they do best - growing their business. As we work for our thousands of customers, we gather millions of data points about their business, and in...

  • Content Lead

    2 days ago

    Central Singapore LiquidX Full time

    **About Us**: Our Building Blocks: - Independent Innovation: We take charge of the entire lifecycle, leading the conception, development, and realisation of ventures that align with our forward-thinking vision. - Collaborative Entrepreneurship: We partner with exceptional founders, actively taking on tech and product roles within the founding team. This...

  • Brand and Content Lead

    10 hours ago

    Singapore THE DANDY PARTNERSHIP PTE. LTD. Full time

    We are looking for a dynamic, driven brand storyteller & content lead to elevate our photography and videography content. You will act as the creative brain behind our digital presence, working alongside our agency partners, to craft compelling, authentic content. This is more than just content creation—you’ll need to live and breathe the brand,...

  • Deputy Content Lead

    4 days ago

    Singapore Peoplebank Full time

    **Deputy Content Lead** - 12 months contract role - Hybrid work model **Our Client** - A multinational insurance company **The Opportunity** To start with, you assist the Content Lead in developing and executing all projects. You guide and coach fellow writers in maintaining the standards and expectations of the work-ensuring that the Content Style Guide...

  • Content Design Lead

    2 weeks ago

    Singapore TikTok Pte. Ltd. Full time

    Responsibilities The mission of the content design team is to make TikTok Shop an engaging and trusted global e-commerce platform by embedding our expertise in content systems, language, and writing into product development. We craft cohesive, consistent, inclusive, and branded experiences that effectively help our users achieve their goals....

  • Content Design Lead

    3 days ago

    Singapore TikTok Pte. Ltd. Full time $90,000 - $120,000 per year

    Responsibilities The mission of the content design team is to make TikTok Shop an engaging and trusted global e-commerce platform by embedding our expertise in content systems, language, and writing into product development. We craft cohesive, consistent, inclusive, and branded experiences that effectively help our users achieve their goals....

  • Growth Content Lead

    2 weeks ago

    Singapore VAST STARS CAPITAL PTE. LTD. Full time

    Position Overview We are looking for a Growth Content Lead to own and drive content strategy across investor, community, and ecosystem touchpoints. The ideal candidate is a strong storyteller with experience in crafting decks, whitepapers, and go-to-market materials , while also understanding how content drives growth, adoption, and brand positioning in the...

  • Growth Content Lead

    3 days ago

    Singapore VAST STARS CAPITAL PTE. LTD. Full time $90,000 - $120,000 per year

    Position OverviewWe are looking for a Growth Content Lead to own and drive content strategy across investor, community, and ecosystem touchpoints. The ideal candidate is a strong storyteller with experience in crafting decks, whitepapers, and go-to-market materials , while also understanding how content drives growth, adoption, and brand positioning in the...

  • Lead, Content Developer

    2 hours ago

    Singapore DCI CONSULTANTS PRIVATE LIMITED Full time

    Overview As the Lead, Content Developer, the job holder is to spearhead the design and development of high-quality eLearning courseware and digital learning content. In this leadership role, you will oversee the production lifecycle of digital learning experiences, ensuring alignment with instructional goals, learner needs, brand guidelines, and technical...

  • Lead, Content Developer

    4 weeks ago

    Singapore OPUS IT SERVICES PTE LTD Full time

    Roles & ResponsibilitiesAs the Lead, Content Developer, the job holder is to spearhead the design and development of high-quality eLearning courseware and digital learning content. In this leadership role, you will oversee the production lifecycle of digital learning experiences, ensuring alignment with instructional goals, learner needs, brand guidelines,...