Content Lead

13 hours ago

Central Singapore LiquidX Full time

**About Us**:
Our Building Blocks:

- Independent Innovation: We take charge of the entire lifecycle, leading the conception, development, and realisation of ventures that align with our forward-thinking vision.
- Collaborative Entrepreneurship: We partner with exceptional founders, actively taking on tech and product roles within the founding team. This collaborative approach enables us to harness diverse talents for unparalleled success.

Our Current Portfolio:

- Pixelmon - Gaming-First IP Studio: Immerse yourself in the world of gaming with Pixelmon, our independent venture focusing on cutting-edge gaming-first intellectual properties.
- Kasagi Labo - Anime Publishing and Licensing: Unleash the power of storytelling with Kasagi Labo, our collaborative venture that brings captivating anime content to a global audience.
- Gvrn (“Govern”) - Web3 LegalTech Company: Navigate the intersection of law and technology with Gvrn, our pioneering legaltech venture in the Web3 landscape.

**Role Overview**:
As the Content Lead, you will oversee the operational and creative functions of content as a strategic marketing and communications component for the business. You will be responsible for developing channel and influencer strategies across regions to drive brand awareness, engagement, and audience growth.

**What You Can Expect To Work On**:

- Develop and execute content strategies aligned with marketing and business objectives.
- Collaborate with internal teams and external partners to develop engaging and impactful content.
- Manage content calendars, editorial schedules, and production timelines.
- Implement SEO strategies and best practices to optimize content visibility and reach.
- Analyze content performance metrics, conduct audience research, and provide insights to optimize content strategies.
- Develop and maintain relationships with influencers, content creators, and media partners.
- Stay updated on industry trends, content marketing best practices, and emerging platforms/tools.

**Requirements**:
**What You Need to Succeed**:

- Bachelor's degree in Marketing, Communications, Journalism, or related field.
- 8+ years of experience in content marketing, digital marketing, or related roles.
- Proven track record of developing and executing successful content strategies and campaigns.
- High attention to detail with strong writing, editing, and storytelling skills.
- Experience with content management systems (CMS) and digital publishing platforms.
- Knowledge of SEO principles, keyword research, and content optimization techniques.
- Excellent project management, organizational, and multitasking abilities.
- Previous experience in gaming, entertainment, or tech industry a strong plus.

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