E-commerce Brand Manager

2 weeks ago

Singapore Reeracoen Singapore Pte Ltd Full time

Our client is a family office that invests in stocks, ETFs, and other securities.
- They want to start expanding their business through e-commerce.
- This General Manager will be the company's first e-commerce employee in Singapore and Southeast Asia.
- They plan to sell furniture and household goods, as well as outdoor items, 3C products, pet supplies, and other items.
- 【 What you will be doing 】
- Develop and execute comprehensive brand go-to-market sales & marketing strategies in e-commerce marketplace platforms that align with the company’s overall goals and objectives.- Manage eCommerce website and online marketplaces; create new and maintain existing product listings to ensure information is consistent across all platforms.
- Conduct market research to identify consumer trends, competitive landscape, and opportunities for growth.
- Negotiate with platform partners to optimize brands’ visibility and conversion opportunities.
- Monitor key performance indicators (KPIs) to assess the effectiveness of brand strategies and use data-driven insights to make informed decisions and adjustments to the brand strategy.
- Develop and manage budgets for brand marketing and advertising initiatives to optimize spending and achieve desired results.
- Gather and analyse customer feedback and reviews to identify areas for improvement and address customer concerns.
- Inventory planning and executing online campaigns & promotions.
- Provide regular reports and updates on the performance of brand initiatives and strategies to management.
- Coordinate with external vendors, ie logistics companies for B2B operations.

**Qualifications**:
**Requirement**:

- 【 What they are looking for 】- Minimum degree in Marketing, Media, Communication, similar or related field
- Minimum 5+ years of brand management experience in the Health & Beauty, Electrical Appliances, outdoor items, or pet supplies sector will be preferred
- Minimum of 5+ hands-on experience in a leadership role in leading an e-commerce team (sales & marketing-online & offline, logistics, e-commerce)
- Posses experience in establishing a new brand or store in Southeast Asia (preferred)
- Familiar with Southeast Asia e-commerce industry trends, e-commerce platforms, E-Commerce enablers, and logistics.**English Level**:
**Other Language**:
**Additional Information**:
**Benefit**:

- 【 What they are offering 】- AWS
- Bonus (Depends on company and individual performance)
- Annual Leave: 14 days
- Medical Leave: 14 days
- Medical & dental benefits are covered, e-card will be provided.
- Lunch reimbursement of $10 per pax if they come for work on that day before 11 am**Working Hour**:
9:00 ~ 18:00**Holiday**:
**Job Function**:

- Web Marketing
- Advertisemnet/Promotion
- Product Management/Vendor/Purchasing/Logistics

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