Head of Paid Media
2 weeks ago
**MoneyHero Group (Nasdaq: MNY) **is a market leading financial products platform in Greater Southeast Asia, reaching 9.8m monthly unique users and working with more than 270 commercial partners across five markets including Singapore, Hong Kong S.A.R., Philippines, Taiwan, and Malaysia.
**What We Offer**
You will be entitled to a competitive salary and attractive benefits, including:
- Annual leave, birthday leave, tenure leave, international remote work leave, and more
- Five-day work week, hybrid work arrangement
- Professional trainings, career advancement and internal mobility opportunities
- Competitive benefits including insurance and mental wellness program
**About the Job**
As the Head of Paid Media, you are data driven and business savvy to develop strategies to impact topline and bottom line of our business. You will lead your team to optimize advertising strategies to drive incremental revenue across our brands and increase our brand exposure and preference, offering the opportunity to innovate in a dynamic field and significantly enhance our company's market presence and revenue.
**The Head of Paid Media will be responsible for**:
- Develop and implement comprehensive paid media strategies for our core businesses in Banking, Insurance, Creatory and ShopHero to drive traffic, increase conversions, balancing profitability and new user growth.
- Lead and manage the paid media team, fostering a culture of performance excellence and continuous improvement and oversee the planning, execution, and optimization of all paid media campaigns.
- Reviewing quarterly, monthly and weekly revenue forecasts and articulating opportunities and risks in plan.
- Collaborate with cross-functional teams, including product, marketing verticals, sales, and content, to deliver on business and marketing objectives.
- Utilize data analytics and performance metrics to measure the effectiveness of campaigns and make data-driven decisions. Conduct A/B testing and continuously optimize campaigns to improve key performance indicators (KPIs).
- Manage relationships with external vendors and agencies to ensure high-quality deliverables and ROI
- Develop and manage the paid media budget, ensuring efficient allocation and expenditure tracking
- Stay up-to-date with the latest industry trends, technologies, and best practices in paid media marketing
**In this role, we are looking for someone with**:
- A Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 12 years of experience in digital marketing with a focus on paid media.
- Proven track record of managing and optimizing large-scale paid media campaigns.
- Strong analytical skills and proficiency in digital marketing analytics tools (Google Analytics etc.).
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
**Good to have**:
- Strong leadership experience with the ability to lead, mentor and develop a high-performing team.
- Strong change management skills
- Resourceful, able to multitask and prioritize in a fast-paced environment
-
Head of Paid Media
6 days ago
Singapore CAG REGIONAL SINGAPORE PTE. LTD. Full time**About Us**: MoneyHero Group (Nasdaq: MNY) is a market leading financial products platform in Greater Southeast Asia, reaching 9.8m monthly unique users and working with more than 270 commercial partners across four markets including Singapore, Hong Kong S.A.R., Philippines, and Taiwan. The Marketing team is a vibrant and creative group dedicated to...
-
Paid Media Specialist
2 weeks ago
Singapore INK AND PIXEL PTE. LTD. Full time**About our client** This is a placement role with an American MNC technology company that specialises in Internet-related services and products. **Job description** The Paid Media Specialist will work closely supporting the Search/Paid Social business and will report directly to the team’s Head of APAC and will be based in Singapore. As a Paid Media...
-
Paid Media Strategist
6 days ago
Singapore beBee Careers Full timeAbout the Role:We are seeking a Paid Media Strategist to develop and execute effective paid media campaigns across various platforms. The successful candidate will have a strong understanding of digital marketing principles, PPC, and social media strategies.This role involves crafting targeted advertising campaigns, managing social media presence, and...
-
Director Paid Media Apac
1 week ago
Singapore JLL Full timeJLL supports the Whole You, personally and professionally. Overview The Paid Media Director is responsible for leading and executing paid media strategies to drive business growth and achieve marketing objectives. This role involves developing, managing, and optimizing paid media campaigns across multiple channels, including search, display, social media,...
-
Senior Manager Paid Media
6 days ago
Singapore JLL Full timeJLL supports the Whole You, personally and professionally. The Senior Manager Paid Media is responsible for leading and executing paid media strategies to drive business growth and achieve marketing objectives. This role involves developing, managing, and optimizing paid media campaigns across multiple channels, including search, display, social media, and...
-
Paid Media Manager
2 weeks ago
Singapore Finest People Full time**Your new job: Paid Media Manager | Professional Social Platform | Paid Social** - Do you want to experience working with one of the biggest social platforms? - Passionate about the social media world? - Would you like to have the privilege to lead a talented team in social? - Then this might be the next great move for your career!_ Your new Employer:...
-
Paid Media Strategist
2 weeks ago
Singapore Acronym Asia Pte. Ltd. Full time**Job Scope**: You will be required to work closely with the local and global team to plan, discuss and implement campaign strategy, and report on progress and results. **Roles & Responsibilities** - Manage daily client communication with key markets on campaign management progress and overall servicing including troubleshoot, problem solve and find...
-
Paid Media Manager Apac
1 week ago
Singapore TEAM LEWIS Full time**Purpose of the Role** The Paid Media Manager, APAC will be responsible for planning, implementing, and reporting on multi - channel paid media campaigns across accounts in APAC. This person will take a creative approach to developing paid media campaigns from concept to implementation while elevating key insights for internal and client...
-
Senior Digital Paid Media Specialist
6 days ago
Singapore OLIVER Agency - APAC Full timeAs a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. **Job Title**:Senior Digital Paid Media...
-
Paid Media Marketing
1 week ago
Singapore EDB Singapore Full time**Paid Media Marketing (Manager)**: **Work type**: Permanent, Full-time **Location**: Singapore **Categories**: Marketing and Facilitation **About EDB** The Singapore Economic Development Board (EDB), a government agency under the Ministry of Trade and Industry, is responsible for strategies that enhance Singapore’s position as a global centre for...