Senior Manager Paid Media

1 week ago

Singapore JLL Full time

JLL supports the Whole You, personally and professionally.
The Senior Manager Paid Media is responsible for leading and executing paid media strategies to drive business growth and achieve marketing objectives. This role involves developing, managing, and optimizing paid media campaigns across multiple channels, including search, display, social media, and programmatic advertising. The Senior Manager Paid Media works closely with internal teams and external agencies to ensure that all paid media efforts are cohesive, targeted, and effectively aligned with the company's overall marketing and business goals. They are responsible for managing budgets, analyzing campaign performance, and optimizing strategies for maximum ROI.

**Responsibilities**:
Develop and execute global and/or hyperlocal multichannel paid media campaigns to drive business growth and reach target audiences.
Manage and optimize paid media budgets to ensure maximum ROI.
Collaborate with internal teams and external agencies to create compelling and effective advertising content.
Analyze market trends, consumer behavior, and the competitive landscape to adjust campaigns accordingly.
Track, measure, and report on campaign results, providing actionable insights to relevant stakeholders.
Develop and maintain relationships with stakeholders, agencies and third-party vendors.
Implement process improvements and best practices to enhance operational efficiencies.

**Qualifications**:
Bachelor’s degree in business, finance, marketing, or advertising.
5-7 years of experience in paid media, in B2B and/or commercial real estate or similar
5+ years of experience using data to drive specific targeting and marketing recommendations.
Deep hands-on knowledge of paid media platforms covering search/social/display/programmatic, including regionally-specific platforms
3-5 years experience with content syndication programs and vendors.
Experience with programmatic platforms such as StackAdapt and TradeDesk preferred.
Excellent project management, communication, and collaboration skills.
Proactive approach to problem-solving, with strong analytical skills.
Strong analytical skills, attention to detail, and in-depth understanding of B2B web metrics and KPIs.
Personalized benefits that support personal well-being and growth:
JLL recognizes the impact that the workplace can have on your wellness, so we offer a supportive culture and comprehensive benefits package that prioritizes mental, physical and emotional health.
About JLL
- We’re JLL—a leading professional services and investment management firm specializing in real estate. We have operations in over 80 countries and a workforce of over 102,000 individuals around the world who help real estate owners, occupiers and investors achieve their business ambitions. As a global Fortune 500 company, we also have an inherent responsibility to drive sustainability and corporate social responsibility. That’s why we’re committed to our purpose to shape the future of real estate for a better world. We’re using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people, and our communities.
Our core values of teamwork, ethics and excellence are also fundamental to everything we do and we’re honored to be recognized with awards for our success by organizations both globally and locally.
Creating a diverse and inclusive culture where we all feel welcomed, valued and empowered to achieve our full potential is important to who we are today and where we’re headed in the future. And we know that unique backgrounds, experiences and perspectives help us think bigger, spark innovation and succeed together.

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