Channel Marketing Manager
2 weeks ago
**Req id**:30698- Singapore, SG**OPENTEXT - THE INFORMATION COMPANY**
As the Information Company, our mission at OpenText is to create software solutions and deliver services that redefine the future of digital. Be part of a winning team that leads the way in Enterprise Information Management.**OPENTEXT - THE INFORMATION COMPANY**
- Together Carbonite and Webroot form the Security Solutions Division of OpenText. The mission of our joint offering is to make cyber resilience simple, reliable and accessible in the connected world. We foster a thriving, dynamic environment rich with inventive minds and entrepreneurial spirit, and our employees are empowered and encouraged to build their careers at OpenText.- We encourage and empower you to be innovative and love what you do. We hire talented individuals who want to be a part of a successful company within an extremely fast-growing market segment.**The Opportunity**
- OpenText is seeking a talented, experienced Channel Marketing Manager to lead the Carbonite + Webroot product lines and help us develop and implement marketing programs that target our current partner communities. In this role, you will be responsible for partner focused marketing programs, as well as building strategic plans for key partners. You will work hand-in-hand with our distribution, reseller and MSP partners on executing marketing initiatives to grow partner pipeline and revenue across the Carbonite + Webroot portfolio.- You can multitask, efficiently communicate & work cross-functionally within a partner’s organization. You can also collaborate with internal sales team, marketing support, operations, communications & other functional departments. You are an expert in partner lead flow and attribution management and tracking. You have a passion for working with partners, are detail oriented and have a knack for juggling multiple projects at once in a fast-paced environment. The programs you oversee will contribute to accelerating Webroot and Carbonite expanding go-to-market within the channel.- This role requires a blend of strong marketing execution capabilities along with an ability to build and manage relationships with both internal and external stakeholders. You will align closely with sales leadership to develop a marketing plan that supports the businesses goals. This position requires someone who is highly organized and capable of managing multiple projects and deadlines simultaneously. If you’re ready to bring your creative skills to work in a fast-paced, high-energy environment, this could be the job for you**You Are Great At**
- Collaborating and partnering with the sales teams and channel partners to develop plans and tactics that drive pipeline and revenue goals
- Managing market development funds (MDF) spend and budget
- Developing and managing end-to-end tactical activities including:
- Co-marketing programs
- Communications and newsletters
- Events and roadshows and provide onsite support when needed
- Partner content
- Promotions and incentives
- Webinars
- Understanding the tools and resources partners need to be successful in going to market with OpenText security solutions
- Measure campaign impact through SFDC reporting, evaluate event/campaign ROI, and present on recommendations for improvement
- Handling day-to-day administrative tasks and reporting
**What It Takes**
- Minimum of 5+ years of partner marketing field experience
- Track record delivering strong event experiences that accelerate partner revenue growth
- Creative thinker who can turn innovative ideas and concepts into reality
- Effective communication, collaborative and interpersonal skills
- Strong project management / organisational skills and the ability to successfully manage multiple initiatives at once
- Results oriented with experience using qualitative and quantitative metrics with a focus on revenue, conversion, sales and other marketing goals
- Ability to work in a fast-paced environment and know how to prioritize tasks to meet deadlines
- Ability to work autonomously with mínimal supervision yet be highly accountable
- General knowledge of the cybersecurity, backup, disaster recovery and business continuity industry
- Proficient in Microsoft Office suite of products and knowledgeable of other sales and marketing tools and platforms
- Willingness to travel- Subject to applicable laws and regulations, OpenText’s global vaccination policy requires all employees to be fully vaccinated against COVID-19 to enter an OpenText office. Accommodations may be available for specific roles.
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