Channel Marketing Manager

2 days ago

Singapore Ingram Micro Full time

**Description**

Our organization seeks a Channel Marketing Manager to help develop a marketing plan, work with vendors and channel partners to drive effective marketing campaigns. In this role, your duties involve overseeing the creation of marketing campaigns, collaterals for promotional events and product launches. Channel-specific marketing campaigns to significantly increase the visibility of our products, so it is essential to maintain positive relationships with existing partners. You will also analyze data and search out new channel partnership opportunities to drive business growth. Our ideal applicant has direct channel marketing experience, and project execution and networking skills.

**Responsibilities**:

- Partner with company's strategic vendor to drive brand, product awareness and growth
- Drive channel sales and increase market shares through effective and modern marketing
- Develop channel-specific marketing campaigns to increase the visibility of our products
- Maintain strategic relationships with existing vendors and channel partners
- Drive Marketing ROI through effective marketing and data analytics
- Using business intelligence and big data to analyze and to track effectiveness and identify new opportunities or strategies
- Drive end user and channel marketing - Search out new channel partnership opportunities to help drive business growth
- Work with relevant departments to produce high quality marketing material for promotions and product launches
- Modernize marketing through digital and new age marketing techniques
- In charged of program's deliveries and deliverables
- Assist with resource and budget optimization

**Requirements and Qualifications**:

- Bachelor's degree in marketing or a related field
- Degree in marketing a plus
- Direct channel marketing experience (4-6 years preferred)
- Digital and modern marketing experience a must
- Project management and execution skills
- Strong networking and communication skills

**#LI-PP1 #LI-Onsite

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