
Intern, Growth
2 weeks ago
**About Workato**:
Workato is the only integration and automation platform that is as simple as it is powerful — and because it's built to power the largest enterprises, it is quite powerful.
Simultaneously, it's a low-code/no-code platform. This empowers any user (dev/non-dev) to painlessly automate workflows across any apps and databases.
We're proud to be named a leader by both Forrester and Gartner and trusted by 7,000+ of the world's top brands such as Box, Grab, Slack, and more. But what is most exciting is that this is only the beginning.
**Why join us?**:
Ultimately, Workato believes in fostering a **flexible, trust-oriented culture that empowers everyone to take full ownership of their roles**. We are driven by **innovation **and looking for** team players **who want to actively build our company.
But, we also believe in **balancing productivity with self-care**. That's why we offer all of our employees a vibrant and dynamic work environment along with a multitude of benefits they can enjoy inside and outside of their work lives.
Also, feel free to check out why:
- Business Insider named us an "enterprise startup to bet your career on"
- Forbes' Cloud 100 recognized us as one of the top 100 private cloud companies in the world
- Deloitte Tech Fast 500 ranked us as the 17th fastest growing tech company in the Bay Area, and 96th in North America
- Quartz ranked us the #1 best company for remote workers
**Responsibilities**:
We are looking for an exceptional **Growth Intern** to join our growing team. In this role, you will be involved in conceptualizing, designing, and managing paid advertising campaigns to increase sales pipeline through active contributions to our demand generation strategy. In this role, you will learn how to strategically package value propositions for a complex, multi-faceted enterprise SaaS product and articulate a resonating story. In this role, you will be collaborating and working closely with Sales, Product Marketing, Design, Operations, and IT organizations.
In this role, you will also be responsible to:
- Launch and optimize digital marketing initiatives across LinkedIn, Google, Meta, and more to target various personas in different industries and drive sales pipeline
- Drive the creation of engaging and tailored marketing content and collateral
- Effectively manage projects, accurately test business hypotheses and artfully communicate complex ideas
- Delve into performance metrics to gain insights, understand ROI, and offer recommendations for future campaigns
- Skillfully allocate and oversee the marketing budget to maximize cost efficiency
- Monitor and build processes to improve ad operations and drive data integrity
- Research, design, and implement business processes and underlying data flows to manage data gaps
**Requirements**:
**Qualifications / Experience / Technical Skills**:
- Currently pursuing a degree in Business Administration, or relevant B2B experience in previous internships
- Able to commit for at least 6 months.
- Must be data-driven, have a natural knack for technology, and be able to demonstrate technical ability
- Experience in digital marketing platforms/tools including, but not limited to, Google Ads, LinkedIn Advertising, Meta Ads, Demandbase, and SEO/SEM tools
- Basic understanding of consumer behavior
- Comfortable working with Microsoft Excel and/or Google Sheets
**Soft Skills / Personal Characteristics**:
- Fast mover and comfortable navigating a fast-paced environment.
- Exceptional written and verbal communication skills
- Excellent organizational skills and ability to juggle multiple projects simultaneously.
- Keen eye for design and attention to detail to support ad creative projects
- Strong analytical skills, verbal and written communication skills are required to present actionable insights to business leaders.
- Thoughtful team player, a keen learner, and have a "can do" attitude with a growth mindset.
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