
Senior Specialist, Product Marketing
5 days ago
Position Summary
This is a newly-created product marketing position, responsible for the overall P&L of Brand Memory product category, driving product management and marketing planning across Singapore and a few regional markets.
Role and Responsibilities
- Responsible for product management and marketing planning to drive product awareness, adoption and sell out activities
- Work closely with Business Development Managers on customized promotion and demand planning to drive the market share and manage brand memory portfolio to achieve the sales targets
- Analyze category trends, competitive landscape and conducting regular competitor product benchmarking to ensure market leadership
- Track offline / online presence to ensure product is well-represented in all touchpoints
- Plan product roadmap, pricing strategy with HQ and communicate to all internal stakeholders and external customers
- Planning with various functional teams (Key Account Managers, Marketing and SCM) to drive sell out and execute co marketing campaigns with channel partners
- Work closely with internal stakeholders including SCM, Operation, Finance, Sales and Service team to ensure smooth delivery of product sales and services
- Assist in preparation of weekly & monthly reporting to headquarter & senior management team
- Ensure proper marketing spend and sales deductions through effective management of P&L
Skills and Qualifications
- Degree holder with 3-6 years of relevant product marketing or product planning working experience in a similar role with sales targets
- Strong in Microsoft Excel, possess excellent analytical and problem solving skills
- Strong project management skills to manage wide range of programs and stakeholders
- Strong communication and interpersonal skills
- Results-oriented and meticulous. Matured individual, able to deal with stress and fast paced environment
Li-Midsenior
Li-SEAO
Samsung Electronics’ environmental management philosophy derives from our core purpose of contributing to human life, with respect for nature. Our 2050 goal of net zero carbon emissions entails a reduction of Scope 1 and 2 emissions, making our products more energy-efficient, and maximizing resource circularity across the product lifecycle. To discover more, please visit our newsroom:
Samsung Electronics Announces New Environmental Strategy - Samsung Global Newsroom
-
Pasir Panjang, Singapore Samsung Electronics Full timePosition Summary The Senior Specialist, Product Marketing Home Appliances (HA) category will undertake the responsibility to accelerate the development of this business to capitalize on the booming infrastructure build-up in our region. 70% of this role's responsibility will be on Business Analysis, quantitative in nature. 30% is Product Marketing scope...
-
Regional Senior Specialist, Product Marketing
2 weeks ago
Pasir Panjang, Singapore Samsung Electronics Full timePosition Summary As a Regional Product Marketing Specialist, you will be a key player in identifying and capitalizing on business opportunities for Samsung's LCD Monitor portfolio, within the dynamic SEA and Oceania region. Your primary focus will be on optimizing sales and mitigating losses by strategically managing product lifecycles and implementing...
-
Senior Executive, Product Marketing
7 days ago
Pasir Panjang, Singapore Samsung Electronics Full timePosition Summary Role and Responsibilities - Product Ownership: Manage end-to-end product lifecycle including forecasting, pricing, channel strategy, positive contribution towards the achievement of key KPIs for assigned TV category. - Market Intelligence: Analyze consumer trends, competitor landscape, and conduct regular competitor product benchmarking to...
-
Pasir Panjang, Singapore Samsung Electronics Full timePosition Summary The Performance Marketing and eCommerce Live, Senior Specialist will play a key role in driving online sales growth and enhancing customer engagement through strategic digital marketing initiatives. This position requires a deep understanding of performance-driven marketing, data analytics, and live commerce trends to develop and execute...
-
Pasir Panjang, Singapore Samsung Electronics Full time**Position Summary** The role will manage Samsung Performance Marketing operations for the Southeast Asia & Oceania (SEAO) region. The scope includes formulating strategies, analysing gaps in campaign execution and optimizing media investments to ensure delivery of high quality traffic to our Dotcom to drive business KPIs for Samsung in this region. **Role...
-
Product Marketing Manager
3 days ago
Pasir Panjang, Singapore Samsung Electronics Full timePosition Summary This role is responsible for driving the market share, revenue targets and profits for tablet business in the B2C/B2B segment. Role and Responsibilities- Responsible for driving the market share, revenue targets and profits for tablet business in the B2C/B2B segment.- Manage product life cycle, product positioning, product benchmarking /...
-
Senior Specialist, Social Media
2 weeks ago
Pasir Panjang, Singapore Samsung Electronics Full timePosition Summary As part of the Corporate Marketing team, the role, Senior Specialist, Social Media will be responsible for administering Samsung’s social media accounts and Samsung Members programme; managing content and posts, and responding to followers, in order to achieve Samsung’s brand and business goals. Role and Responsibilities - Develop and...
-
Head of Product Marketing
5 days ago
Pasir Panjang, Singapore Samsung Electronics Full timePosition Summary 1. Strengthen the product's competitiveness in the market by planning differentiation strategy based on the market, customer, competitor and technology analysis. 2. Define the functionalities of the products and create short-term and mid-term roadmaps for each product. 3. Identify new business areas through market, technology trend and...
-
Product Marketing, Assistant Manager
2 weeks ago
Pasir Panjang, Singapore Samsung Electronics Full timePosition Summary This role is responsible for driving the market share, revenue targets and profits for Wearables, TWS and accessories business in the B2C/B2B segment. Role and Responsibilities - Responsible for driving the market share, revenue targets and profits for Samsung wearables, TWS and accessories business in the B2C/B2B segment. - Manage product...
-
Product Marketing Manager, Mobile Experience
2 weeks ago
Pasir Panjang, Singapore Samsung Electronics Full timePosition Summary This role is responsible for defining the key product marketing strategies and executes action plans for MX (Mobile Experience) business to achieve the overall MX team business goals. This role will manage 2 PMs and will be responsible for the Tablets, Wearables & Accessories' product lines. Role and Responsibilities - Key KPIs for this...