Performance Solutions Marketing Manager, Apac Gbm

1 week ago

Singapore TikTok Full time

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.

Key responsibilities
- Be able to identify advertisers' business challenges through data and translate trends and insights into powerful storytelling to generate incremental value for both advertisers and TikTok
- Become TikTok For Business product champion within APAC GBM and work closely with Product Strategy & Operation team to devise and execute GTM programs for prioritised product solutions
- Originate thought leadership programs with cross-functional teams to establish TikTok For Business forward-looking perspectives; inspire and enable advertisers to transform into new era
- Manage the development and consolidation of APAC vertical narratives and content in conjunction with country and regional GBM advocating Tiktok's value proposition at scale
- Build strong relationships with key stakeholders (e.g. Global Accounts & Agency, Regional Sales, Regional GBM etc.) and enroll him/herself into the key decision making process, making sure GBM's voice is heard
- 5-8 years’ relevant experience in marketing, brand management, or eCommerce; CPG or Media & Entertainment sector is nice to have
- Understanding of digital marketing landscape in APAC; in-depth knowledge of performance media and media mix modeling measurement perferred
- Proven experience in driving successful collaboration with cross-functional team in fluid business context
- Strong data analytical skill and problem solving skill; be able to leverage data insights to identify opportunities and develop solutions
- Experience in JP/KR/ANZ markets preferred
- Excellent written and verbal communication, interpersonal and organizational skills

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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