Senior/ Manager

1 week ago

Bukit Merah, Singapore Ya Kun International Pte Ltd Full time

SENIOR/ MANAGER, MARKETING

**Location**: Central

**Responsibilities**:
- Oversee the full spectrum of the marketing and branding activities for the Company.

Strategize, conceptualise, plan and develop marketing strategies in driving business results and accomplish Company objectives.

Oversee the development of short to mid-term plans and budget for marketing activities, recommending options and courses of actions to achieve these plans.

Lead and manage Company’s Rewards Loyalty Programme and develop strategic plans for an effective loyalty and reward programme to drive member spending and increase member retention.

Provide short and mid-term market trends and forecasts through market research, analysis, and interpretation of market data to share with Management.

Manage, develop and improve marketing measurement reporting which includes marketing metrics, sales, product, customer and enquiry performance, insights and trends.

Ensure evaluation systems are in place to monitor marketing activities and progress.

Track sales and marketing performance through effective data collation, measurement and analysis highlighting areas for attention and improvement.

Devise customised segment marketing and promotion plans based on CRM data analysis.

Work with cross-functional teams and external vendors on the planning and development of the CRM system structure and architecture to improve member lifecycle management and capitalise on commercial opportunities.

Responsible for marketing advertising, communications, promotions, on-ground events and campaigns.

Improve campaign tracking tools converting data findings into powerful texts, tables, graphs and data visualisations which highlight key insights and assist with improving campaign effectiveness.

Accountability for the marketing reporting calendar schedule and on time delivery of accurate published reporting and distribution to Management.

Measure marketing budget ROI performance assisting in prioritisation of marketing activity funding.

Conduct periodic trade and field visits and keeping abreast with consumers’ behaviour, marketplace trends, trade dynamics, business drivers and competitors’ strategy.

Maintain effective internal communications to ensure that all relevant Company functions are kept informed of marketing objectives.

**Requirements**:
- Minimum 5 years working experience preferably in the F&B industry.
- Strong leadership and people management skills.
- Experienced and competent in marketing and branding for fast food consumer products.
- Hands-on experience in managing Rewards Loyalty Programme.
- High numerical aptitude and analytical skill with an ability to organise, measure and analyse data identifying areas.
- Ability to articulate and translate data analysis findings into actionable marketing ideas.
- A team player with good communication and negotiation skills.
- Self-motivated and able to handle high-volume workload within reasonable deadlines.
- Meticulous, diligent, well-organised with good time management and sense of urgency.
- 5 days’ work a week.
- 1) Current & Expected Salary (is a MUST)
2) Date of Availability
3) Reason(s) for Leaving

Bachelors Degree

Minimum of 5 year(s) experience needed for this position

  • Senior Manager

    1 week ago

    Bukit Merah, Singapore Singapore LNG Corporation Pte Ltd Full time

    **Senior Manager (Strategy & Analytics)**: - 14 Jan 2025 **ROLES AND RESPONSIBILITIES** Reporting to the Chief Executive Officer, the Senior Manager (Strategy & Analytics) will support the development and implementation of corporate strategies. This would include: - Execution of the corporate strategies and regular reporting to the Board and/or senior...

  • Marketing (Senior) Manager

    5 days ago

    Bukit Merah, Singapore Space Faculty Private Limited Full time

    **Job Purpose** We are looking for an energetic and self-motivated marketing manager. If you’re an ambitious, creative individual who wants to build a career in strategic marketing in the technology world, then we want to work with you. As we continue to expand our presence in Asia and globally, we are seeking a dynamic and experienced Senior Manager,...

  • Senior Project Manager

    1 week ago

    Bukit Merah, Singapore Singapore LNG Corporation Pte Ltd Full time

    **Senior Project Manager**: - 6 Jun 2025 **General Overview** - The incumbent will lead a team to execute Singapore LNG capital projects, from the establishment of contract strategy, through tendering for and management of Engineering, Procurement and Construction (EPC) contracts to handover of the completed projects to the SLNG Operations team. - The...

  • Senior Production

    1 week ago

    Bukit Merah, Singapore LUMINA LIVE! PTE LTD Full time

    We are looking for an experienced **Senior Production and Operations Manager** to oversee and manage the set production and technical requirements for luxury and lifestyle events, pop-ups, and exhibition. You will ensure events are successful, paying attention to production quality, time and budget constraints, and will get exposure to projects with...

  • Senior Product Manager

    2 weeks ago

    Bukit Merah, Singapore Agensi Pekerjaan AE Groups Sdn Bhd Full time

    **Job Title**: Senior Product Manager (Gaming/FinTech) **Job Location**: Redhill MRT (EW18), Singapore **Working Hours**: Monday to Friday, 10:00 AM - 7:00 PM **Salary Range**: SGD 7,500 - 9,000 **Rest Days**: 8 days/month **Company Overview** We are a vibrant software development company that specializes in customized internet solutions for industries...

  • Senior Executive, Facilities Management

    2 weeks ago

    Bukit Merah, Singapore Lions Befrienders Full time

    **Work with Us**: At Lions Befrienders, our people are important. We want you to **Learn, Grow and Succeed**. Opportunities to Learn You will attend workshops, conferences and you may even go overseas on a learning journey when the time is right. The Continuing Education Scheme helps you to further yourself professionally. We encourage you to keep learning...

  • Senior Executive

    2 weeks ago

    Bukit Merah, Singapore Lions Befrienders Full time

    **Position**: Senior Executive (Fundraising & Events Management) **Overview**: Reporting to the Head of Fundraising, the incumbent is responsible for planning and implementing fundraising strategies and campaigns; and growing sustainable income generation. He/she is also needed to manage corporate events and projects. This role requires a strong,...

  • Senior Manager

    2 weeks ago

    Bukit Merah, Singapore Singapore LNG Corporation Pte Ltd Full time

    **Senior Manager (Information Technology)**: - 26 Aug 2025 - The incumbent shall be responsible for, but not limited to, the following scope of tasks and duties: - IT Infrastructure - Lead a team of 24-by-7 team members to ensure technology operations are efficient and effective from cost and stakeholder satisfaction angles, and the IT environment is...

  • Senior Manager, Pricing and Revenue

    1 day ago

    Bukit Merah, Singapore Wego Pte Ltd Full time

    **About Wego** Wego is the largest online travel marketplace in the Middle East and North Africa, serving millions of users across the region. Our mission is to empower travellers to explore the world and to provide the best travel experience through our innovative products and services. Book on Wego is our hotel booking platform that offers users a...

  • Senior Manager, Performance Marketing

    3 days ago

    Bukit Merah, Singapore Wego Pte Ltd Full time

    **About Wego** Wego is the largest online travel marketplace in the Middle East and North Africa, serving millions of users across the region. Our mission is to empower travellers to explore the world and to provide the best travel experience through our innovative products and services. Book on Wego is our hotel booking platform that offers users a...