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Aka Marketing Leader
3 weeks ago
**Job Description Summary**: GE HealthCare’s AKA Region (ANZ, Korea, ASEAN - 7 county zones in total) Marketing team is seeking a Marketing Leader based in Singapore. You will report to the Marketing Director for Imaging business and support a team of regional Product Managers and local country marketing teams to drive growth efforts for the business across the AKA region. You will be exposed to GE HealthCare's diverse portfolio of the healthcare business, which will open doors to your future career opportunities within the company.
GE Healthcare is a leading global medical technology and digital solutions innovator. Our mission is to improve lives in the moments that matter. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.
**Roles and Responsibilities**
- Support the execution of the AKA Regional Product Manager strategies across the 7 portfolios of Imaging, liaising with the 7 country zone teams, in close consultation with the Imaging Marketing Director.
- Knowledge of marketing facets such as product positioning, market positioning, customer segmentation & targeting, and strategies to retain current customer based are integral to the success of the role.
- Execute marketing activities to create new order demands and sales funnel for future business growth, working with data analysis and numerous sales teams.
- Be a knowledge expert in the field of marketing, leading the capability building of our regional and field country marketing and commercial teams in the discipline of marketing best practice, and specific to the healthcare industry.
- Follow internal processes in completing a project, able to make decisions with autonomy.
**Required Qualifications**
- Bachelor's degree from accredited institution in Marketing, Business, and/or Science.
- Advanced experience in the Marketing Discipline & Asia-Pacific Regional dynamics.
- In-depth understanding of matrix style organisation, and know how your role integrates with other colleagues, to aid in coordination of marketing activity execution.
- Uses prior experience and on-the-job training to solve straightforward tasks.
- Communication with direct colleagues and the business about design and coordination services rendered.
- Provides informal guidance to new team members, and is helpful and respectful in communication.
- Explains complex information to others in straightforward situations with patience, pride, and attention to detail.
**Desired Characteristics**
- Strong oral and written communication skills.
- Demonstrates ability to analyze and resolve problems.
- Ability to document, plan, market, and execute programs.
- Established project management skills.
**Inclusion and Diversity**
GE Healthcare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership - always with unyielding integrity.
Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.
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**Additional Information**:
**Relocation Assistance Provided**:No