Media Activation Director

2 weeks ago

Singapore Essence Full time

**About the role**

Search and Biddable involve planning & flawlessly executing programmatically bought media plans, across paid search, biddable display, paid social and emerging biddable platforms, as well as deploying unsurpassed platform knowledge & smart use of audience data, and developing industry-leading technology (secured through collaborative supplier partnerships) to facilitate 1:1 communication with our audience.

**Some of the thing's we'd like you to do**:
Campaign Management
- End-to-end delivery of highly effective Search campaigns for well-known brands, supported by a team of Search professionals to deliver and exceed performance targets
- Working with client teams, to define strategic Search media roadmaps for individual accounts and oversee implementation. You will play a key advisory role for both clients and prospects by proposing strategies, technologies, solutions with actionable recommendations

Client Management
- Manage the overall client account, including client relationship, efficiency, and strategy, delivery on time and to budget, always considering the client's return on investment.
- Identify opportunities for innovation and improvement on the client account through media, marketing, creative, technological or process change

Media Skills
- Build and maintain strong working relationships with cross-functional (client team, planning team, analytics team, etc.) teams, agreeing and coordinating deliverables and priorities with Search team members (also those embedded in client teams)
- Establish your position as search thought leader, with demonstrable thought leadership in the PPC space, including a deep awareness of biddable display platforms and industry trends. Generating case studies and consolidating regional tests in relation to Search platforms for region level perspectives

People Management
- Lead and inspire a dynamic, driven team, managing and developing them as well as supervising their work on a day-to-day basis
- Define, maintain and communicate team structure and responsibilities within central search function team and across wider virtual team

**A bit about yourself**:

- An experienced and exceptionally talented individual, you will be passionate about digital media and have a desire to be at the cutting edge of online advertising.
- At least 8 years' experience within a Search-centric role with a track record of leadership and business growth
- Strong understanding of the Search landscape, suppliers and technology, preferably specialist Search agency experience
- Strong analytical skills. Able to analyze and draw conclusions from data and comfortable presenting quantitative information in a client context
- Demonstrate the ability to present your strategic recommendations to external and internal clients
- Eager to learn new concepts and challenge the existing business framework
- Highly developed interpersonal, team building and relationship management skills

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