Deputy / Lead, Local Engagement
2 weeks ago
**ACCOUNTABILITIES**
Market Engagement
- Analyse market trends in the local education landscape and develop effective student recruitment strategies
- Oversee and guide in planning, coordinating and logistics for events and outreach activities
- To plan and leverage on community engagement to build awareness and brand name
- Identify opportunities for collaboration and establish a framework to systematically engage partners
Leads Management
- Develop strategies for leads generation
- Build pipeline for leads conversion
- To oversee that all leads obtained from local outreach activities and events are followed up on a timely basis
Student Recruitment Operations
- To set up and maintain a mechanism to receive timely and accurate updates on programme information from other departments and the prompt delivery of marketing materials for distribution to prospective customers
Admissions
- Implement the institute’s admissions processes in line with admission policies and local market regulations
- Understand any local regulatory requirements and ensure these are implemented at each stage of the admissions process
- Regular review on admission process to increase efficiency in the processing
- Timely resolution to any issues flagged to ensure fast turnaround on offer outcome
People Management
- To manage resources and work through staff to achieve results with clearly defined business objectives, processes and performance standard
- Lead and coach the staff to provide a high standard of service to customers and sales conversion
- Establish key performance indicators to assess and regulate performance so that objectives are achieved
- Responsible for selection, professional development and performance evaluation of staff and make recommendations on recognition and career development as required
Financial Management
- Prepare the department budget, monitor the department’s budget and resource planning and take necessary measures to meet the budgets set for the department
- Perform financial analysis and prepare the management reports as required
**JOB REQUIREMENTS
**- Bachelor degree with 5-8 years of relevant working experience, preferably in sales, marketing or business development
- Experienced in Sales/Business Management with evidence of achieving sales targets
- Good understanding of the higher education industry in Singapore
- Results-oriented, driven, self-motivated and analytical
- Flexibility and ability to deliver tasks/projects within timelines
- Experienced in formulating strategies, budget and strategic planning
- A good combination of high intelligence, emotional and cultural quotient
- Strong interpersonal skills and team player
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