Paid Media Marketing Manager, Apj, Digital

8+ years of professional non-internship marketing experience
- Experience using Microsoft Excel to manipulate and analyze data
- Experience building, executing and scaling cross-functional marketing programs
- Experience presenting metrics and progress to goal to senior leadership

AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small
Key job responsibilities
Define, plan, execute, and measure Paid Media Campaigns (social, display, content syndication etc.) to drive awareness and growth of AWS solutions.
Define best practices and measurement of paid media channels (social, display, content syndication etc.).
Act as the main Paid Media point of contact to direct external and internal partners and effectively collaborate with them to drive support successful paid media campaigns.
Derive actionable insights from data and synthesize to deliver and advise on improvements to campaign performance.
Write joint business review documents, experimentation roadmaps and campaign plans that work backwards from the customer.
The ability to create innovative marketing programs and/or partnerships to drive customer acquisition through paid advertising, demonstrating strategic thinking and leadership.
Advanced Excel and data analytics skills, able to use it to analyze, extract insights and present recommendations.
Agency or agency setting experience managing advertising campaigns across brand awareness, acquisition, customer engagement showcasing a strategic approach to marketing.
Experience in owning planning, media buying and measurement for campaigns across a variety of channels such as Social, Programmatic, OLV, CTV, Direct etc.
8+ years of ROI-focused digital marketing experience, including strategic management and hands on execution of paid media channels (Display, Paid Social etc.).
**Strong management skills**: ability to thrive in a fast-paced environment and to manage multiple, competing priorities simultaneously.
Experience building, executing and scaling marketing programs across multiple international markets.
Establish reporting and optimisation processes. Provide complete performance reporting and analysis on marketing campaigns and take relevant action on insights gained.
Embrace a test-and-learn approach, scaling strategies, and exploring expansion opportunities.
A day in the life
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small
The APJ Digital Marketing team is seeking an experienced Paid Media Marketing Manager to join our team. In this role, you will define, plan, execute, and measure Paid Media Campaigns (social, display, content syndication etc.) to drive awareness and growth of AWS solutions. You will partner with our international marketing teams and external agency/partners as the paid media point of contact to strategize and authorize advertising launches of promotions and services. The impact of this role is significant and broad.
About the team
Diverse Experiences
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
- Experience with Salesforce and Tableau