Marketing Manager

**Location: Jurong East, West Region, Singapore**

**Responsibilities**:

- **Develop and Implement Strategies**: Design and execute integrated sales and marketing strategies that drive brand awareness, promote services, and generate sales across multiple brands under the company umbrella.
- **Website and SEO Management**: Oversee the company's websites and enhance online visibility through search engine optimisation (SEO) techniques, improving user experience and driving organic traffic.
- **Market Research & Trend Analysis**: Conduct detailed market research to identify industry trends, competitor activities, and potential sales opportunities for various brands.
- **Content Development**: Create compelling and high-quality content for websites, social media, newsletters, and other marketing materials, tailored to attract potential clients and strengthen brand presence.
- **Design and Visual Content Creation**: Use design software such as Adobe Photoshop, Illustrator, and InDesign to create visually engaging marketing materials and ensure high-quality design across all digital and print platforms.
- **Brand Consistency**: Ensure the uniform representation of the company's brand identity across all platforms and marketing collateral, maintaining a consistent message and tone.
- **Case Studies and Client Showcases**:Develop impactful case studies, project showcases, and other materials that highlight the firm’s work and demonstrate value to convert leads into sales.
- **Brand Identity Management**:Create and uphold a strong and distinct brand identity, leveraging visual and verbal communication to stand out in the market.
- **Performance Analysis & Optimisation**: Track, analyse, and report on marketing performance data and sales metrics to measure campaign success and adjust strategies to improve ROI.
- **Collaborate with Sales**: Partner with the sales team to create and implement lead-generation initiatives and sales strategies that drive business growth for all brands.
- **Sales & Marketing Material Creation**: Assist in developing sales and marketing tools such as brochures, presentations, advertisements, and other promotional materials.
- **Vendor & Partner Management**:Manage relationships with external vendors, marketing agencies, partners, and clients to explore new business opportunities and ensure seamless project execution.
- **Budget Management**: Oversee the marketing budget, ensuring all activities are cost-effective, on-brand, and within the allocated budget for each brand.
- **Reporting**: Prepare regular reports on marketing performance and key metrics to present to senior management, making recommendations for improvement.
- **Others**: Assist in any other marketing relevant tasks as assigned.

**Qualifications**:

- Minimum 5 years of proven experience in managing sales and marketing strategies across multiple brands.
- Strong project management skills with the ability to manage multiple campaigns simultaneously.
- Proven experience in sales and lead generation.
- Knowledge and experience in website development using software like WordPress.
- Proficiency in design software such as Adobe Photoshop, Illustrator, and InDesign is essential for creating high-quality marketing materials.
- Familiarity with marketing tools and platforms such as Google Analytics, CRM software, and social media management tools.
- Excellent communication, writing, and analytical skills.
- Able to work under tight schedules to meet deadlines.
- Independent, initiative-driven, organised with a positive working attitudes.
- Good interpersonal and problem-solving skills.
- Willing to travel when needed.
- Good IT Literacy in Microsoft Office suite.
- Committed and driven to succeed.
- Self-motivated and committed learner.
- A good team player.
- Working rights required for this role.
- Preferably able to start work immediately.

**Benefits**:

- Competitive salary with performance-based incentives.
- Collaborative and inclusive work environment.
- Opportunities for professional development and career advancement within a dynamic SME environment.

Pay: $5,400.00 - $8,000.00 per month

**Benefits**:

- Dental insurance
- Health insurance

Schedule:

- Monday to Friday

Supplemental Pay:

- Performance bonus

**Experience**:

- Marketing: 5 years (preferred)

Work Location: In person

Expected Start Date: 09/12/2024