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Campaign Activation Manager
2 weeks ago
Posting Description:
**Campaign Activation Manager - Asia**
**Aon is in the business of better decisions**
At Aon, we shape decisions for the better to protect and enrich the lives of people around the world.
As an organization, we are united through trust as one inclusive, diverse team, and we are passionate about helping our colleagues and clients succeed.
**What the day will look like**
- Manage activation and execution of multi-channel campaigns and programs that are aligned with the Global Buyer campaigns and drive demand for priority solutions (as defined by growth marketing).
- Ensure all campaigns are developed in line with the campaigns framework and are set up with correct tracking and analytics tags.
- Working with the Digital Center of Excellence (CoE) to ensure digital best practice across all channel activity.
- Ensure that demand best practices are always considered when designing outputs.
- Feedback on the best use of budget in channel strategy.
- Working with the regional Analytics specialists ensure all campaigns and programs are continually optimised according to KPI’s.
- Work with growth leaders to create executive reporting for business.
**Skills and experience that will lead to success**
- Bachelor's degree in Business or related major
- At least 5 years of experience in end-to-end integrated, multi-channel campaign management
- Background in Demand-gen or Lead acquisition campaigns with a test-and-learn approach
- B2B experience in Insurance / Financial Institutions / Professional Services firms preferred
- Agency management experience preferred
- Familiar with SEA and India markets
- Hands-on experience in using Ad platforms, Google analytics, GTM
- Martech or CRM experience an added plus
- Passionate self-starter who can juggle multiple projects, follow-ups and ultimately deliver projects and assignments on target and on time within a fast-paced environment
- A creative thinker who brings new perspectives and is comfortable challenging the status quo
- Business acumen and intellectual curiosity
**How we support our colleagues**
In addition to our comprehensive benefits package, we encourage a diverse workforce. Plus, our agile, inclusive environment allows you to manage your wellbeing and work/life balance, ensuring you can be your best self at Aon. Furthermore, all colleagues enjoy two “Global Wellbeing Days” each year, encouraging you to take time to focus on yourself. We offer a variety of working style solutions, but we also recognise that flexibility goes beyond just the place of work... and we are all for it. We call this Smart Working
Our continuous learning culture inspires and equips you to learn, share and grow, helping you achieve your fullest potential. As a result, at Aon, you are more connected, more relevant, and more valued.
Aon values an innovative, diverse workplace where all colleagues feel empowered to be their authentic selves. Aon is proud to be an equal opportunity workplace.
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