Campaign Manager

2 days ago

Singapore Decathlon Singapore Full time

**Responsibilities**:

- Campaign Strategy and Execution: Plan, lead, and execute omni-channel communication and marketing campaigns, both locally and globally, ensuring excellence in concept creation, design, messaging, and communication materials.
- Strategic Collaboration: Work closely with commercial and cross-functional retail teams to ideate and execute campaigns that align with business goals.
- Data-Driven Approach: Utilize data-driven insights to identify key customer segments and sport-related needs, tailoring campaigns for maximum impact and effectiveness.
- Offline Communication Management: Oversee and manage offline communication and advertising for both local and global campaigns.
- Campaign Calendar Management: Strategize and plan the campaign calendar, ensuring timely and effective execution of all marketing initiatives.
- Performance Evaluation: Collate, evaluate, and report on campaign performance and sales conversion against established KPIs, identifying trends and insights for continuous optimization.
- Cross-Functional Collaboration: Collaborate with internal teams, including Marketing, Data, Commercial, IT, Legal, and Operations, to ensure seamless campaign execution.
- External Partner Coordination: Liaise and coordinate with external marketing agencies to guide campaign creative direction and media planning.
- Team Development: Manage and mentor the creative team to deliver exceptional content for omni-channel campaigns, fostering a culture of creativity and conversion-focused content production.

**Requirements**:

- Bachelor's Degree from a recognized institution.
- At least 3 years of experience managing and executing product marketing campaigns in similar industries
- Vital and responsible, self-motivated & adaptable in the field of a fast paced and changing environment
- Customer-centric with strong sense of service and the willingness to want to help others
- You are passionate about Sports and active
- Collaborative team player with superior influencing skills, who build relationships easily across various stakeholder groups to move initiatives forward
- Demonstrated experience in client segmentation and acquisition strategies A proactive individual who is able to work independently as well as a team-player
- Results-oriented with strong communication and project management skills to get stuff done
- Strong motivation to lead and develop talent

**Benefits**:

- Join a great team and a great project
- Generous Staff discount on Decathlon’s products
- Opportunity to work and learn in a sporty environment
- High autonomy and decision making
- Opportunity to develop your career (Specialization/ Generalization) and international mobility
- Monthly bonus based on company performance - up to 10%
- Be a shareholder, with exclusive annual option to invest in Decathlon’s Shares

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