Brand & Social Media Marketing Manager

2 weeks ago

Singapore FLY ENTERTAINMENT PTE LTD Full time

**JOB SCOPE & RESPONSIBILITIES**:

- Planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve marketing eorts and help increase sales on LinkedIn, Facebook, Instagram and Tik Tok. Engages in social media presence creation on new and emerging social media platforms.
- Ensure that all social media corporate branding on LinkedIn, Facebook, Instagram and Tik Tok is channel-specic, sharp, clear, and consistent in promoting the corporate values and brand personality.
- Improve content and optimize company website pages within each platform to increase the visibility of company’s social content.
- Moderate all user-generated content in line with the moderation policy for each community.
- Work closely with Artiste Management Sales and Project Management Team to find synergy, align and execute plans to elevate

Fly Entertainment’s corporate branding and leadership via social channels.
- Some client-facing interaction and pitches on social media/ digital projects.
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
- Assists social media management with large projects, events, and community management.
- Work with our in-house or external content creators, copywriters, and designers to develop large social media campaigns for

clients.
- Works as part of a team to develop large social media campaigns.
- Analyses and reports audience information and demographics, and success of existing social media projects.
- Proposes new ideas and concepts for social media content.
- Works with marketing and social media team members to coordinate ad campaigns with social media strategy.
- Uses timelines and scheduled content to create a consistent stream of new content for audience interaction while analyzing,

managing, and altering schedules where necessary to optimize visits.
- Monitor user engagement, analyze social media data, do social amplification boosting and regular reporting for clients’ projects.

**EXPERIENCE & REQUIREMENTS**
- BSc degree in Marketing or relevant fields
- Relevant experiences of 2-4 years
- Good social media marketing skills
- Fluent in English verbal and writing skills
- Excellent multitasking skills
- Excellent interpersonal, presentation and communication skills (especially when pitching to clients)
- Critical thinker and problem-solving skills
- Good time-management skills
- Good team player

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