Public Relations Strategist

**Public Relations Strategist**
- 315439

We are pioneers. We were the first to break the sound barrier and design the first functional jetpack. We were aboard NASA’s first lunar mission and brought advanced tiltrotor systems to market. Today, we are defining the future of on-demand mobility. At Bell, we are proud to be an iconic company with superb talent, rapidly creating novel and coveted vertical lift experiences.

The Public Relations Strategist for Asia Pacific will focus on Bell’s regional company initiatives and content generation across the business. This role is responsible for supporting Bell’s Global Strategic Communications strategy to define, position and raise awareness of targeted marketing campaigns and mission segment communications, while also creating meaningful customer-targeted content to distribute on Bell’s communications channels. The person in this role will be located in Singapore and report directly to the Communications Manager, Asia Pacific.

**PR Projects**:
While much of the focus will be across Asia Pacific, this role will also support worldwide communications efforts for Bell’s Commercial, Innovation and Military business teams. Example projects may include targeted campaigns for oil and gas, corporate, utility and Helicopter Emergency Medical Services (HEMS) missions, as well as any new projects developed by Bell’s business teams. Responsibilities may include communications support for executive-level thought leadership initiatives such as panels, keynotes, roundtables and high-profile events. Additional responsibilities include media relations training, pitching media, press release writing, speechwriting, fostering relationships with local reporters, media events and supporting Bell’s global spokesperson bureau with presentations, messaging and materials to drive Bell’s brand messaging.

**Content Management**:
Additional responsibilities for this role include creating internal and external communications content to share on Bell’s communications channels. The person in this role will coordinate with a diverse team of company and external contributors, as well as internal departments, to ensure channels stays fresh, relevant and engaging. The PR strategist will also develop strategies for generating meaningful content that garners a high volume of traffic and encourages engagement and excitement around Bell and its key priorities. Content typically includes, but is not limited to, written news articles, video interviews and behind-the-scenes features, podcast discussions, and a variety of interactive content.

**JOB RESPONSIBILITIES**:

- Collaborate with the Brand, Marketing and Sales teams to create meaningful strategic communications plans that leverage Bell’s credible brand to heighten brand awareness, connect with new media, participate in “surprising events in unique ways.”
- Support Bell Asia Pacific sites with key internal and external stakeholder communication and CSR.
- Plan, support and execute regional event support in coordination with global teams.
- Establish Bell and SMEs as the go-to experts for campaign needs to deepen credibility and expanding overall presence.
- Develop and execute internal and external content strategy, working with peers in brand engagement and public affairs to ensure consistency of message across the enterprise.
- Develop and execute media relations strategy, seeking high-level placements in print, broadcast and online media.
- Plan, write, deliver and measure external communications content across multiple channels, including company newsroom, social media, employee messaging and more.
- Coordinate all public relations activities to accomplish campaign needs.
- Work well under pressure, establish realistic schedules and meet deadlines while managing competing priorities.
- Build and maintain strong relationships with business partners.
- Monitor, analyze and communicate results.
- Make appropriate recommendations regarding communications strategy and timing as required.
- Establish and maintain procedures and processes to ensure that communications activities are carried out on time and in a consistent and efficient manner, in accordance with company commitments and corporate standards.
- Exert some influence on the overall business objectives and long-term goals of the communications function.

**Required Education**
- Bachelor’s degree in communications, marketing or a related field

**Required Experience**
- This role is based out of Bell’s Singapore office.
- A minimum of two years of experience in corporate communications, preferably in internal/employee communications, public relations or marketing communications.
- Exceptional writing and editing skills, proficiency in other Asian languages is a plus
- Understanding of industry practices and standards in communications
- Proven experience building collaborative relationships with internal and external customers
- Self-starter who can anticipate