Brand Manager

1 week ago


Singapore AD.WRIGHT COMMUNICATIONS PTE LTD Full time

Responsibilities
- Brand Audit and Analysis, Brand Communications, Brand Management, Marketing Campaign, Media Planning & Buying.
- Meet with clients to take detailed briefs and clarify the specific requirements of each project
- Develop comprehensive project plans to be shared with clients as well as other staff members
- Be the primary point of contact for client counsel & relationship management
- Managing relationships with clients and stakeholders
- Develop a detailed understanding of client, its organizational structure, business, and project
- Coordinate internal resources and third parties/vendors for the flawless execution of projects
- Build strategic operational plans & participate in generation of fresh ideas/ processes/ campaigns
- Planning, development and implementation of marketing activities via online and offline advertising, promotions, events, direct marketing, and social media marketing.
- Track project performance, specifically to analyse the successful completion of short
- and long-term goals
- Meet budgetary objectives and make adjustments to project constraints based on financial analysis
- Managing project progress delivered on-time, within the scope and within budget
- Responsibility for quality & compliance of output
- Securing growth opportunities and initiating new projects
- Active & key role in presentations/new pitches
- Participating in the tender process i.e. design, submission, and review
- Identify new business opportunities and generate the leads by various methods; sales calls, client visits, networking, etc.
- Develop acquisition and retention strategy to establish long term partnerships with clients
- Develop marketing strategies to grow your business portfolio

**Requirements**:

- At least 5 years of relevant experience either in an agency or in-house environment (have dealt with external creative agencies)
- A diploma or degree in Mass Communications / Business Administration / Marketing
- Good understanding of complex project and business
- Result-driven
- Excellent client-facing communication skills
- Written and verbal communication skills
- Capacity to manage high stress situations
- Ability to multi-task and manage various project elements simultaneously
- Leadership skills
- Detail-oriented with strong organisation and project management skills.
- Conflict resolution skills


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