Head of Brand Marketing

12 hours ago

Singapore Catalyst Talent Strategy Consulting Full time

Our client is an award-winning destination brand with bold global ambitions. As the company gears up for international expansion, we’re seeking a visionary and hands‑on marketing leader to build, scale, and elevate its brand on the world stage. You’ll lead an integrated Brand, Marketing, Digital and Communications function that transforms first‑time visitors into lifelong advocates. This is a career‑defining opportunity for a strategic yet creative leader who thrives on innovation, data‑driven decisions, and delivering commercial impact. Key Responsibilities Define and lead the global brand, marketing, and communications vision that drives awareness, engagement, and loyalty. Build and execute 360° go-to‑market plans across events, content, digital, and PR — blending creativity with analytics for measurable results. Champion a social‑first, audience‑centric approach to storytelling and community engagement. Manage large‑scale budgets and ensure ROI through strategic prioritisation and effective channel mix. Guide cross‑functional teams and agency partners to deliver world‑class creative, digital, and reputation campaigns. Evolve the CRM and martech stack to enable personalised, data‑driven marketing and customer lifetime value. Lead and inspire a team of marketing and communications professionals, fostering innovation and accountability. What We’re Looking For Strong leadership in integrated brand and marketing strategy, ideally with experience scaling brands regionally or globally . Proven success managing large marketing budgets and complex multi‑market campaigns. Deep expertise in brand strategy, marketing communications, digital, and PR . A creative thinker who thrives on innovation and challenges conventional approaches. Experience leading in dynamic, cross‑cultural environments; open to diverse sector backgrounds. Highly independent, proactive, and commercially driven — able to translate ideas into impact. Open to candidates who demonstrate exceptional leadership potential and global mindset. If you’re an innovative marketing leader ready to take a brand global — blending strategy, storytelling, and scale — we’d love to hear from you. #J-18808-Ljbffr

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