Business Development and Growth Marketing Lead
14 hours ago
About GrobrixAt Grobrix, we are passionate about connecting people through the joy of growing food. We are on a mission to prove that growing food together can help people grow as individuals, building healthier, more connected communities and a more resilient food system. We are looking for a highly driven and passionate individual to accelerate our growth and bring our mission to new heights in Singapore.The OpportunityWe are seeking an experienced and entrepreneurial Business Development and or Growth Marketing Manager to drive revenue and market presence. The ideal candidate will possess a "hustle" mentality, exceptional communication skills, and a proven track record across multichannel outreach, data-driven social media, and execution of both physical and digital marketing events. A genuine passion for urban farming, sustainability, and community building is non-negotiable.Key Responsibilities1. Business Development & "The Hustle" Multichannel Outreach: Execute aggressive, data-informed outreach strategies across email, cold calling, and LinkedIn to generate a robust pipeline of qualified leads, focusing on B2B clients like corporates for employee engagement and hotels/restaurants for farm-to-table experiences. Social Selling: Leverage personal and company social media (e.g., LinkedIn) to engage prospects, build professional relationships, and convert leads into opportunities, capitalizing on our trusted track record and endorsement by bluechip MNC's. 2. Social Media & Data-Driven Strategy Strategy Development: Design, implement, and manage both paid and organic social media strategies focused on promoting Grobrix's value propositions: workplace wellness, community, employee engagement, and a measurable sustainability narrative. Data Analysis: Use analytics tools to monitor performance and measure the impact of our programs, which have proven results in inspiring sustainability mindsets and promoting workplace community. 3. Physical & Digital Marketing Events Digital Events: Plan and execute gated content, white paper and webinar strategies to expose the brand and service and generate high quality leads. Physical Presence: Organize and manage pop-ups and trade shows to generate leads, showcasing our full-service offering. Farm-to-Table Activations: Coordinate and promote informal, hands-on activities like fortnightly harvest sessions and seedling giveaways to drive client interest and illustrate the employee engagement benefits. ✨ Required Skills & Experience Experience: Minimum of 5+ years of progressive experience in Business Development, Sales, or a related role. Location: Must be legally eligible to work and based in Singapore. Passion: A strong, demonstrable passion for urban farming, sustainability, and building community. Hustle Mentality: Proven ability to operate independently, set ambitious goals, and relentlessly pursue new opportunities. Marketing Acumen: Demonstrable experience executing a diverse set of marketing tactics (Social, Paid Ads, Events, Content). Communication: Exceptional communication skills, capable of selling the concept that growing food together helps us grow as people. Why Join Grobrix? Be a critical part of a rapidly growing company with a clear and meaningful mission. Work in a dynamic, entrepreneurial environment where your ideas and hard work directly impact the bottom line and our community. Competitive compensation and performance-based incentives.
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