
Manager, Sponsorship and Live Ads Packaging
1 week ago
Manager, Sponsorship and Live Ads Packaging page is loaded
Manager, Sponsorship and Live Ads Packaging Apply remote type Onsite locations Singapore time type Full time posted on Posted Yesterday job requisition id JR35033 Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
About NetflixAds
In November 2022, Netflix launched an ad-supported tier across 12 global markets, enabling the delivery of standard :15 and :30 ads. Since then, we've expanded our suite of advertising solutions and have grown our ad-supported monthly active user count to more than 94 million, globally. We are now scaling capabilities that focus on live content, brand integrations, sponsorships and other opportunities that allow brands to partner with us across an even wider Netflix footprint.
About The Team
The Market Planning & Operations (MP&O) team is the insights and operational engine of the regional Ads business. MP&O translates vision into action—connecting global strategy to local execution, surfacing trends, and driving commercial success through data, planning, and process innovation. This role will sit within MP&O and is tasked with ensuring that advertising programs integrated in or around content (Sponsorship/Live) or which extend across multiple Netflix environments (Events, Marketing, Licensing) are underpinned with commercial models that scale and optimize ad revenue, client performance, and overall value for Netflix.
About The Role
With Netflix's mission to entertain the world, our titles—of all shapes and sizes—become powerful vehicles for brands to connect meaningfully with audiences. This APAC (3 APAC Markets; AU, KR, JP) role is central to advancing innovative advertising solutions and commercial strategies across the Netflix ecosystem.
The role serves as a connection point between the Ad Sales organization and cross-functional teams (such as marketing, content, legal, policy, finance, etc.). Broadly, this will include:
Packaging sponsorship opportunities including Single Title Sponsorships for sales
Optimizing overall Live, Sponsorship, and Custom ad revenue opportunities for Netflix
Crafting consistent and competitive ad models tied to Live, Sponsorships, and Custom programs that scale
Evaluating revenue potential of ad opportunities as they are identified by cross-functional teams, most closely collaborating with Integrated Marketing (IM) and Sales
Key Responsibilities
In this role you will:
Build and lead overall sales management/enablement of Sponsorships, Live, and Custom programs in APAC (Australia, Korea and Japan) through collaboration with global counterparts and regional Integrated Marketing partners.
Drive the expansion of Sponsorship and launch of Custom/Live offerings in APAC
Work closely with Legal & Ad Policy teams to build scalable practices that grow sponsorship revenue and protect member experience
Oversee Sponsorship availability, allocation and management process to drive Sales & cross-functional team productivity (Legal/Ad Policy, Product, Biz Ops, Revenue & Yield Analytics)
Lead communications with Sales regarding Sponsorships, Live & Custom opportunities
Partner to develop Sales Training (w/Sales Enablement & Operations) and go-to-market (GTM) Strategy (w/Marketing) for Sponsorships, Live and Custom programs
Partner with Content, Revenue & Yield Analytics & Integrated Marketing to develop unique seasonal tentpole packages
Coordinate with product teams to unlock new assets or placements
Inform and drive packaging & pricing of Integrated Marketing packages
Support packaging & pricing of Live programs
About you:
10+ years of ad sales
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