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Media Executive

2 weeks ago

Singapore PHD Full time

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PHD Media is part of the Omnicom Media Group, one of the world's largest media services conglomerates. The agency provides strategic media planning and buying services to clients across different industries, helping them reach their target audiences and achieve their marketing objectives.
In Singapore, PHD Media offers a range of media services to local and international clients. Our services include media planning, media buying, audience research, digital media strategies, programmatic advertising, social media marketing, and measurement and analytics.
At PHD we value curiosity, courage, creativity, and openness - We live and breathe our values every day and look for people who will do the same. With people & talent being our most valuable asset, we value keeping them up to date with the latest developments in the landscape, both locally and globally. To achieve this, we emphasize training and development programmes through workshops, training courses and more to enhance their skills and knowledge.
Cultivating a culture of continuous learning and experimentation, our employees are encouraged to share their ideas and test new approaches to media and communications.
We are part of OMG which has been awarded as "Best Company to Work for in Asia" three years in a row and for being the "Most Caring Company in Asia" in 2023.
Working at PHD Singapore you get:
Flexi Benefits (From prescriptive spectacles to hotel stays or even a baking class if you will)
Quarterly & Monthly interactive sessions led both internally and externally (Usually accompanied with food & drinks)
Events organised by the social committee (our very own Chief Happiness Officers)
Trainings such as LEAP / SPRINT programme so you can grow & advance your career
Scope of role:
The Media Executive will be responsible for:
Administration services for the team as a whole and for individual client projects.
Junior and account executive implementation activities across a broad range of projects and disciplines.
Reporting Structure:
On a day-to-day basis you will report to an Account Director/ Account Managers to provide support to the day-to-day requirements.
You will be working with the trading community and other specialist services within the agency to deliver campaigns.
The Business Director will be ultimately responsible for the overall management of your workload and development.
The role encompasses:
Manage end to end in the media planning development process.
Management of the implementation of plans through to their delivery and quality control of all buys.
Manage deliveries from specialist services within the agency.
Ensuring all media goals and strategies are delivered by all managed and executed within budgets.
The day-to-day project management of media solutions.
Work closely with the regional team to ensure quality of the work and meets guidelines.
Key Responsibilities:
Account Administration:
Account administration management such as arrangement of meetings, preparation of work-in-progress reports; compilation of project reports; financial administration etc. A level of pro-activity to these tasks will ensure the smooth running of the account(s) and team along with compliance to deadlines.
Competitive Reviews:
Compiling competitive data and helping to create insightful presentations. This should include the interrogation and manipulation of data, presented in a clear and concise manner, and supported with a point of view / implication.
Preparing Buying Briefs:
Support Account Managers in helping to prepare buying briefs for the Trading Community or directly to the media vendors. To follow up the brief by finding the answers to any questions asked by the trading teams and further having an opinion in assessing the media responses. Involvement of insights & creative communications solutions. Oversee media strategy development across client categories in line with global/regional guidance. You will be expected to be a vital part of our creative offer; this will include participating in formal and informal brainstorm sessions; and generating fresh new ideas.
Origination of the Media Plan:
Support the manager to create clear and coherent plans that bring the media strategy to life. Support in client presentation and workshops when required. Work closely with the regional team to ensure smooth and relevant translation from strategy to plan.
Execution of media plans and campaigns:
Ensure that signed media plans are executed in a timely manner. To work closely with ad trafficking team, site tagging team, ad ops team & campaign tagging team where necessary. For self-served platforms, ensure that campaigns are setup and executed accurately based on signed plans. For managed service medias, ensure that the relevant third parties are brief accurately and to follow up on media execution in a timely manner. Ensure all campaigns are monitored closely & pacing well. Timely delivery and upkeep of all relevant reporting systems and templates (media plans, interim reports reports). Management of post campaign reporting that quantifies the value of the media strategy.
Finance communication:
Ensure media invoices are checked correctly and returned to Finance within the agreed timeframe. Excellent attention to detail and the ongoing ownership of reporting and management of the trading team to ensure 100% accuracy.
Media Tools and Systems:
It's vital for the executive to quickly develop a thorough understanding of the key media tools and systems to assist on planning assignments.
Managing your relationship with team and the specialist relationships:
Internal: Working closely with the regional team; Integration with buyers & finance; Clear communication of timeline and expected deliverables on campaigns; Attend and prepare weekly WIP with teammates and clients. External: Build effective working relationships with creative agency personnel plus other specialist agency personnel.
Protecting our high standards:
Ensure that any work that leaves the agency is of the highest standard. Be part of producing ideas that inspire, motivate, engage and create commercial action. Be part of producing award winning work.
Integration:
Think like a solutions provider. Ensure you encourage the use of other agency services.
Experience required:
1-2 years experience in marketing or advertising preferred
Accuracy and attention to detail
Interpersonal skills and style
Excellent telephone manner
Planning and organising skills
Flexibility to work long hours
High energy and an approachable manner
Enthusiastic learner
Demonstrate values with a constructive point of view
A passion for learning and self-development
Personal Attributes:
A 'Can Do' and collaborative attitude
Great interpersonal and communication skills internally, with media owners and clients
Passionate, with strong opinions about communications
An instinctive desire to exceed expectations (clients and management) and deliver
Ability to build strong relations with colleagues, clients, network partners and external
Can demonstrate good organizational skills and attention to detail
Can multitask and change priorities rapidly and is effective under pressure
Seniority level
Entry level
Employment type
Full-time
Job function
Advertising
Industries
Advertising Services
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