Social Media Executive
2 weeks ago
**Job Description**:
**Responsibilities**:
- Manage all social media accounts and create content that aligns with the company's brand and voice.
- Create and execute social media campaigns to increase brand awareness, engagement, and lead generation.
- Analyze social media metrics to track the success of campaigns and adjust strategies accordingly.
- Stay up-to-date with social media trends and best practices and incorporate them into the company's social media strategy.
- Collaborate with the marketing team to ensure social media campaigns are aligned with overall marketing goals.
- Monitor social media conversations and engage with customers to increase brand loyalty and customer satisfaction.
- Respond to customer inquiries and concerns through social media channels in a timely and professional manner.
- Work with external agencies and vendors to execute social media campaigns.
- Manage social media advertising campaigns to increase reach and drive traffic to the company's website.
**Requirements**:
- Diploma/Bachelor's degree in marketing, communication, or a related field.
- 1-2 years of experience in social media management or digital marketing.
- Strong understanding of social media platforms, trends, and best practices.
- Excellent communication and writing skills.
- Proven track record of creating successful social media campaigns.
- Knowledge of social media management tools and analytics.
- Ability to work independently and in a team environment.
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